Abstract: A point-of-purchase display is disclosed, which is assembled from a single, folded piece of two-dimensionally rigid material. When assembled, the display includes a vertical display face which is rigidly supported in a plane perpendicular to a vertical support surface. The vertical support surface is suitable for attachment to typical store display shelves. The display face is held in place by a tab which includes a slot, the tab being attached to one edge of the support surface and cooperating with an edge of the display face.