Abstract: Systems and methods associated with search queries and advertising platforms utilizing at least one social graph and related technologies are presented herein. In one aspect, interactive communications can be disseminated within an online and/or a mobile environment based on at least one social graph. In another aspect, interactive communications, e.g., offer(s) or recommendation(s), can be stored for use in generating further interactive communications, and can be shared with person(s), member(s), organization(s), business(es), and/or advertiser(s) based on the at least one social graph. In yet another aspect, recommendation feeds can be automatically generated based on one-click activations of interactive communications, enabling, e.g., persons to supply recommendations within social networking environment(s) in a “viral” manner.