Abstract: A visual presentation apparatus which applies an illuminating light to an object placed on a stand, obtains an image of the illuminated object using a pick-up camera, transmits the image to a display whereat the image is displayed; wherein the front, back, left and right sides of the stand are open by using a flat plate as the stand, and by mounting the light source on an arm which also supports the pick-up camera and placing the arm outside the stand; and wherein the pick-up camera comprises a mechanism rotatable around the horizontal and vertical axes; and wherein sample clocks which are synchronized with color burst signals are generated by the apparatus and frame memories in which the images are stored are switched at the time of the sample clocks.