Patents by Inventor Brian C. DeFrancesco
Brian C. DeFrancesco has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 11936618Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: October 4, 2022Date of Patent: March 19, 2024Assignee: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20230027187Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: October 4, 2022Publication date: January 26, 2023Applicant: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Patent number: 11463403Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: October 23, 2020Date of Patent: October 4, 2022Assignee: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20220284477Abstract: A method, system, apparatus, and computer program product provide the ability to utilize household connections. A device is associated with a primary household. The primary household is connected with one or more additional households. Within a primary household profile, identification information (for the one or more additional households that are connected to the primary household) are stored. Media content based on data associated with the primary and connected households is then targeted.Type: ApplicationFiled: May 26, 2022Publication date: September 8, 2022Applicant: VIANT TECHNOLOGY LLCInventors: Timothy C. Vanderhook, Jason J. A. Knapp, Brian C. DeFrancesco
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Publication number: 20220239626Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold, whether the IP address is associated with an ISP that provides residential internet service, and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: April 15, 2022Publication date: July 28, 2022Applicant: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Patent number: 11367106Abstract: A method, system, apparatus, and computer program product provide the ability to utilize household connections. A device is associated with a primary household. The primary household is connected with one or more additional households. Within a primary household profile, identification information (for the one or more additional households that are connected to the primary household) are stored. Media content based on data associated with the primary and connected households is then targeted.Type: GrantFiled: June 18, 2015Date of Patent: June 21, 2022Assignee: VIANT TECHNOLOGY LLCInventors: Timothy C. Vanderhook, Jason J. A. Knapp, Brian C. DeFrancesco
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Patent number: 11310195Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: August 31, 2020Date of Patent: April 19, 2022Assignee: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20210099419Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: October 23, 2020Publication date: April 1, 2021Applicant: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20200396203Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: August 31, 2020Publication date: December 17, 2020Applicant: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Patent number: 10764240Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: May 2, 2016Date of Patent: September 1, 2020Assignee: VIANT TECHNOLOGY LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20160248731Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: May 2, 2016Publication date: August 25, 2016Applicant: VINDICO, LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20160191598Abstract: Disclosed are a system and method of online video streaming and rendering on mobile internet connected devices, in particular streaming of internet video advertisements and internet video content embedded on webpages through a web browser or application WebView. The system and method enable a webpage to embed video content that plays within the web browser app or application WebView using a standard process operable on all mobile devices and which does not require additional browser plug-ins or user initiation to render the video. Furthermore, the system and method provide a real-time process for transcoding video media assets that are encoded in numerous formats to a standard that renders embedded video on any webpage when accessed by a mobile internet connected device.Type: ApplicationFiled: August 4, 2015Publication date: June 30, 2016Inventors: Brian C. DeFrancesco, Christophe L. Clapp
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Patent number: 9331921Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether the IP address belongs to an Internet Service Provider (ISP) that provides residential internet service, whether device activity from the IP address does not exceed a defined activity threshold, and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: May 16, 2013Date of Patent: May 3, 2016Assignee: Vindico, LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20150371272Abstract: A method, system, apparatus, and computer program product provide the ability to utilize household connections. A device is associated with a primary household. The primary household is connected with one or more additional households. Within a primary household profile, identification information (for the one or more additional households that are connected to the primary household) are stored. Media content based on data associated with the primary and connected households is then targeted.Type: ApplicationFiled: June 18, 2015Publication date: December 24, 2015Applicant: VINDICO LLCInventors: Timothy C. Vanderhook, Jason J. A. Knapp, Brian C. DeFrancesco
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Patent number: 8996727Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: GrantFiled: March 24, 2014Date of Patent: March 31, 2015Assignee: Vindico, LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20140304397Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether device activity from the IP address does not exceed a defined activity threshold and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: March 24, 2014Publication date: October 9, 2014Applicant: SPECIFIC MEDIA LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook
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Publication number: 20140229271Abstract: A method, apparatus, system, article of manufacture, and computer program product provide the ability to rate advertisement placement quality. First data is collected from a panel of opt-in users. The first data is information about advertisement exposure and first web pages visited. A system of web crawlers are used to visit and render second web pages in a web browser to extract web crawling data. The web crawling data is information about advertisement placement in the second web pages. The first data is processed and aggregated with the web crawling data. Based on the aggregated first data and web crawling data, an ad placement quality rating is computed.Type: ApplicationFiled: February 11, 2014Publication date: August 14, 2014Applicant: VINDICO LLCInventors: Christophe L. Clapp, Brian C. DeFrancesco
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Publication number: 20140229268Abstract: A method, apparatus, system, article of manufacture and computer program product provide the ability to determine the opportunity to see an online advertisement. Determinations are made regarding whether the advertisement is in a visible portion of a webpage, whether the advertisement is in an active tab of a web browser, and whether a browser window is visible. A confirmation is conducted that the visibility of the advertisement is not hindered by an element or a parent element property. A percentage of the advertisement that has an opportunity to be seen is calculated by dynamically inserting visibility trackers into the advertisement and detecting which of the trackers are concurrently visible at a same time. Times each of the trackers are visible are calculated to determine a time in view measurement by ad percentage. A determination is made whether the advertisement is shown to a real, human, non-automated website visitor.Type: ApplicationFiled: February 11, 2014Publication date: August 14, 2014Applicant: VINDICO LLCInventors: Christophe L. Clapp, Brian C. DeFrancesco
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Publication number: 20140149586Abstract: A method, apparatus, system, and computer program product provide the ability to capture online activity. A group of Internet users that is representative of a portion of all Internet users is determined. A browser extension is installed onto an Internet browser of each of the Internet users in the group. Data for active and intentional webpage visits is identified, captured, and collected, via the browser extension, from each of the Internet users. The data is then utilized.Type: ApplicationFiled: November 19, 2013Publication date: May 29, 2014Applicant: VINDICO LLCInventors: Christophe L. Clapp, Brian C. DeFrancesco
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Publication number: 20130311649Abstract: A method, apparatus, system, and computer readable storage medium provide the ability to identify an internet connected household (ICH). An Internet Protocol (IP) address is received at an Internet entity. Determinations are made regarding whether the IP address belongs to an Internet Service Provider (ISP) that provides residential internet service, whether device activity from the IP address does not exceed a defined activity threshold, and whether an IP assignment age for the IP address is greater than a defined threshold age. Based on the determinations, the IP address can be identified as belonging to an ICH or not.Type: ApplicationFiled: May 16, 2013Publication date: November 21, 2013Applicant: Specific Media LLCInventors: Brian C. DeFrancesco, Timothy C. Vanderhook, Christopher J. Vanderhook