Abstract: Embodiments of the present invention relate generally to marketing products through a social networking system. More specifically, one or more embodiments of the present invention relate to allowing social networking users to purchase products through the social networking system and to add products to shopping carts associated with third-party merchants.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of product recommendations, ratings and/or reviews to social networking users. More specifically, one or more embodiments of the present disclosure relate to detecting a user's interest in a product or product category and presenting the user with a summary of product information, such as recommendations, ratings and/or reviews of the product or product category by other users within a social networking system, including by socially connected users.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of merchant insights to a brick-and-mortar merchant. More specifically, one or more embodiments of the present disclosure relate to detecting and identifying users visiting a merchant's retail location, determining product preferences of the identified users that relate to the merchant, and providing merchant insights to the merchant based on the determined product preferences.

Abstract: Embodiments of the present invention relate generally to marketing products through a social networking system. More specifically, one or more embodiments of the present invention relate to allowing social networking users to purchase products through the social networking system and to add products to shopping carts associated with third-party merchants.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of product recommendations, ratings and/or reviews to social networking users. More specifically, one or more embodiments of the present disclosure relate to detecting a user's interest in a product or product category and presenting the user with a summary of product information, such as recommendations, ratings and/or reviews of the product or product category by other users within a social networking system, including by socially connected users.

Abstract: Embodiments of the present invention relate generally to marketing products through a social networking system. More specifically, one or more embodiments of the present invention relate to allowing social networking users to purchase products through the social networking system and to add products to shopping carts associated with third-party merchants.

Abstract: Embodiments of the present invention relate generally to marketing products through a social networking system. More specifically, one or more embodiments of the present invention relate to allowing social networking users to purchase products through the social networking system and to add products to shopping carts associated with third-party merchants.

Abstract: One or more embodiments of the disclosure provide systems and methods for improving a user experience related to interacting with content using multiple client devices and/or mediums. For example, a persistent activity system can receive activity data for a user from a client device. The persistent activity system can generate state information based on the received activity data. Further, the persistent activity system can provide the state information to another client device and/or medium to enable the user to seamlessly resume the user's activity on the other client device and/or medium.

Abstract: The present disclosure relates, in part, to an advertisement system that provides for the augmentation of social networking profiles with information derived from user activity associated with third-party content outside of a social networking system. The augmented profiles of users may be analyzed and compared to identify targeted advertisement opportunities for one or more users. The advertisement system can analyze the augmented profiles of one or more users to identify look-alike product advertisement opportunities, look-alike user advertisement opportunities, as well as various remarketing, reminders, and cross-device marketing opportunities.

Abstract: Embodiments of the present invention relate generally to marketing products through a social networking system. More specifically, one or more embodiments of the present invention relate to allowing social networking users to purchase products through the social networking system and to add products to shopping carts associated with third-party merchants.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of product recommendations, ratings and/or reviews to social networking users. More specifically, one or more embodiments of the present disclosure relate to detecting a user's interest in a product or product category and presenting the user with a summary of product information, such as recommendations, ratings and/or reviews of the product or product category by other users within a social networking system, including by socially connected users.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of merchant insights to a brick-and-mortar merchant. More specifically, one or more embodiments of the present disclosure relate to detecting and identifying users visiting a merchant's retail location, determining product preferences of the identified users that relate to the merchant, and providing merchant insights to the merchant based on the determined product preferences.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of merchant insights to a brick-and-mortar merchant. More specifically, one or more embodiments of the present disclosure relate to detecting and identifying users visiting a merchant's retail location, determining product preferences of the identified users that relate to the merchant, and providing merchant insights to the merchant based on the determined product preferences.

Abstract: A content publishing system receives content items from content provider systems for providing to users. The content publishing system further receives mapping tables from the content provider systems specifying weights for users of the content provider systems. The content publishing system provides content items to users based on the user specific weights received from the content provider systems. As a result, a content provider system can identify users that are likely to be interested in specific content items and assigns weights to these users to adjust the likelihood of the users receiving appropriate content items via the content publishing system.

Abstract: A content publishing system receives content items from content provider systems for providing to users. The content publishing system further receives mapping tables from the content provider systems specifying weights for users of the content provider systems. The content publishing system provides content items to users based on the user specific weights received from the content provider systems. As a result, a content provider system can identify users that are likely to be interested in specific content items and assigns weights to these users to adjust the likelihood of the users receiving appropriate content items via the content publishing system.

Abstract: The present disclosure relates, in part, to a system for inferring user interest in new products based on a history of product purchases. In particular, an interest inference system can monitor a plurality of purchases by users and identify product attributes and user attributes from information associated with the purchases. The interest inference system can further determine correlations between product attributes and user attributes. Based on the correlations, the interest inference system can identify users that are likely to be interested in a new product even if no past marketing data is available for the new product.

Abstract: One or more embodiments of the disclosure provide systems and methods for improving a user experience related to interacting with content using multiple client devices and/or mediums. For example, a persistent activity system can receive activity data for a user from a client device. The persistent activity system can generate state information based on the received activity data. Further, the persistent activity system can provide the state information to another client device and/or medium to enable the user to seamlessly resume the user's activity on the other client device and/or medium.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of product recommendations, ratings and/or reviews to social networking users. More specifically, one or more embodiments of the present disclosure relate to detecting a user's interest in a product or product category and presenting the user with a summary of product information, such as recommendations, ratings and/or reviews of the product or product category by other users within a social networking system, including by socially connected users.

Abstract: The present disclosure relates, in part, to systems and methods that provide for identifying a purchase by a user and remarketing a product to the user. In particular, a system can analyze a portion of a social networking communication from a user and determine that the social networking communication references a purchase of a product by the user. The system can further identify a projected usage interval associated with the purchase and provide remarketing content to the user based on the purchase and in accordance with the usage interval.

Abstract: Embodiments of the present disclosure relate generally to the generation and presentation of product recommendations, ratings and/or reviews to social networking users. More specifically, one or more embodiments of the present disclosure relate to detecting a user's interest in a product or product category and presenting the user with a summary of product information, such as recommendations, ratings and/or reviews of the product or product category by other users within a social networking system, including by socially connected users.