Patents by Inventor Eric Robert Bronnimann

Eric Robert Bronnimann has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 8799072
    Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.
    Type: Grant
    Filed: September 23, 2011
    Date of Patent: August 5, 2014
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Ron McCoy, Sara Frances Plath, Dan C. Porter, James Keith Toothman
  • Patent number: 8429014
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: June 25, 2010
    Date of Patent: April 23, 2013
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Publication number: 20120016744
    Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.
    Type: Application
    Filed: September 23, 2011
    Publication date: January 19, 2012
    Applicant: GOOGLE INC.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin RJB Donovan, Brian Hammond, Ron McCoy, Sara Frances Plath, Dan C. Porter, James Keith Toothman
  • Patent number: 8050970
    Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.
    Type: Grant
    Filed: March 14, 2003
    Date of Patent: November 1, 2011
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Ron McCoy, Sara Frances Plath, Dan C. Porter, James Keith Toothman
  • Publication number: 20100332321
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Application
    Filed: June 25, 2010
    Publication date: December 30, 2010
    Applicant: GOOGLE INC.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R.J.B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Patent number: 7752073
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: October 19, 2005
    Date of Patent: July 6, 2010
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Patent number: 7752072
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Grant
    Filed: December 4, 2002
    Date of Patent: July 6, 2010
    Assignee: Google Inc.
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin R J B Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam
  • Publication number: 20040044571
    Abstract: An Internet advertisement listings provider that distributes advertisements in a bid-for-placement arrangement based on the revenue-efficiency of the advertisements from the bidding advertisers that calculates the revenue to the advertising distribution system by multiplying the click-through rate times the bid amount for each click-through. Advertisers may be allowed to provide multiple advertisements to enable the advertisement listings provider to select from those various advertisements for inclusion in ranked listings based on a determined efficiency among the advertisements. The system also determines the most efficient grouping of advertisements for a limited-space output, comparing groupings of advertisements to other groups to determine the greater revenue to the distribution system.
    Type: Application
    Filed: March 5, 2003
    Publication date: March 4, 2004
    Inventors: Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin RJB. Donovan, Brian Hammond, Ron McCoy, Christopher Joseph Murphy, James Keith Toothman, Wen-Wei Wang
  • Publication number: 20040019523
    Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.
    Type: Application
    Filed: March 14, 2003
    Publication date: January 29, 2004
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin RJB Donovan, Brian Hammond, Ron McCoy, Sara Frances Plath, Dan C. Porter, James Keith Toothman
  • Publication number: 20040015397
    Abstract: Methods and systems for providing advertising content over the Internet through a hierarchical content-specific node structure and pricing advertising delivery over each node independently. Independent delivery and pricing allows an advertiser to pay more for advertisements delivered to a narrowly targeted audience likely to be interested in the goods or services offered by the advertising entity and to pay less for advertisements directed at a more general audience who may or may not have an interest in the goods or services offered. The less content specific the node is, the less targeted the advertisement will be, and therefore, the less valuable the advertisement will be to the advertising entity. Targeted advertising to multiple levels of content specific nodes is enabled.
    Type: Application
    Filed: December 4, 2002
    Publication date: January 22, 2004
    Inventors: Christopher J. Barry, Eric Robert Bronnimann, Jacob Paul Ewerdt, William C. Day, Kevin RJB Donovan, Brian Hammond, Elizabeth Klein, Matthew Gordon Knell, Ron McCoy, Sara Frances Plath, Dan C. Porter, Eric Christopher Saam