Abstract: This invention relates to a head rest for a car, and more particularly to support means for supporting stays of the head rest. The means to support stays of the head rest comprises a sleeve secured to a seat back frame and a stay guide member having a resilient jaw provided at the lower end and a flange provided at the upper end and extending through the sleeve with the jaw and the flange engaged with the lower and upper ends of the sleeve. Each of the stays of the head rest is removably inserted into the stay guide member. The stay guide member also has a stopper engaged with the sleeve. The sleeve has an axial slit extending throughout the length of the sleeve to engage the stopper of the stay guide member.