Patents by Inventor Ravi Kanth V. Kothuri

Ravi Kanth V. Kothuri has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20190164130
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: January 31, 2019
    Publication date: May 30, 2019
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 10198713
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Grant
    Filed: May 5, 2016
    Date of Patent: February 5, 2019
    Assignee: The Nielsen Company (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Publication number: 20170112431
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second sensor to determine a current activity of the user, and a third sensor to determine an environment of the user. The example system also establishes a priority schedule based on the emotional response, the current activity, and the environment. The system also correlates, based on the priority schedule, an advertisement with at least one of the emotional response, activity, or the environment. In addition, the example system presents the advertisement based on the priority schedule and the correlation of the advertisement with the at least one of the activity, the environment, or the emotional response.
    Type: Application
    Filed: January 6, 2017
    Publication date: April 27, 2017
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Patent number: 9569986
    Abstract: A system and method for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto. The system and method of the invention is capable of monitoring stress levels and well-being and may be implemented using a cloud-based infrastructure for remote monitoring.
    Type: Grant
    Filed: February 27, 2013
    Date of Patent: February 14, 2017
    Assignee: The Nielsen Company (US), LLC
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Patent number: 9514436
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Grant
    Filed: March 29, 2010
    Date of Patent: December 6, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 9451303
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to content in targeted demographics and locations by way of remote monitoring. Stimuli may be based on location, target demographics, and combinations thereof.
    Type: Grant
    Filed: February 27, 2013
    Date of Patent: September 20, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Ravi Kanth V. Kothuri, Carl Marci, Brian Levine
  • Publication number: 20160255384
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: May 5, 2016
    Publication date: September 1, 2016
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 9292858
    Abstract: The present invention relates to biologically and behaviorally based systems and methods for measuring audience response to a target stimulus. The systems and methods are deployable in multiple locations and may display stimuli based on location, target demographics, and combinations thereof.
    Type: Grant
    Filed: February 27, 2012
    Date of Patent: March 22, 2016
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Geoff Gill
  • Publication number: 20130318546
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to content in targeted demographics and locations by way of remote monitoring. Stimuli may be based on location, target demographics, and combinations thereof.
    Type: Application
    Filed: February 27, 2013
    Publication date: November 28, 2013
    Applicant: Innerscope Research, Inc.
    Inventors: Ravi Kanth V. Kothuri, Carl Marci, Brian Levine
  • Publication number: 20130280682
    Abstract: A system and method for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto. The system and method of the invention is capable of monitoring stress levels and well-being and may be implemented using a cloud-based infrastructure for remote monitoring.
    Type: Application
    Filed: February 27, 2013
    Publication date: October 24, 2013
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Publication number: 20130226464
    Abstract: The present invention relates to biologically and behaviorally based systems and methods for measuring audience response to a target stimulus. The systems and methods are deployable in multiple locations and may display stimuli based on location, target demographics, and combinations thereof.
    Type: Application
    Filed: February 27, 2012
    Publication date: August 29, 2013
    Applicant: Innerscope Research, Inc.
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V. Kothuri, Geoff Gill
  • Publication number: 20100211439
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: March 29, 2010
    Publication date: August 19, 2010
    Applicant: Innerscope Research, LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Publication number: 20100004977
    Abstract: The present invention is directed to a method and system for measuring the biometric (physically, behaviorally, biologically and self-report based) responses of an audience to a presentation or interactive experience that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience and impact of the presentation or interactive experience. In particular, the invention is directed to a method and system for measuring one or more biometrically based responses of one or more persons being exposed to the presentation in order to determine the moment-to-moment pattern or event based pattern and overall level of engagement. The method and system can include eye tracking to determine areas of the presentation that correspond to high and low levels of biometric responses suggesting high and low levels of visual impact.
    Type: Application
    Filed: April 19, 2009
    Publication date: January 7, 2010
    Applicant: INNERSCOPE RESEARCH LLC
    Inventors: Carl Marci, Brian Levine, Ravi Kanth V Kothuri
  • Patent number: 7239989
    Abstract: A method for determining a with-distance relationship between a first geometry object and a second geometry object. The method includes defining an exterior approximation of the first geometry and the second geometry. A distance between the exterior approximations is computed. The computed distance is compared with a first predetermined distance to determine whether the second geometry satisfies a first filter condition with respect to the first geometry.
    Type: Grant
    Filed: July 18, 2003
    Date of Patent: July 3, 2007
    Assignee: Oracle International Corporation
    Inventor: Ravi Kanth V. Kothuri
  • Patent number: 7219108
    Abstract: Determining relationships among objects represented in a database includes defining a plurality of tiles in the approximation of the first geometry by dividing the approximation of the first geometry in a first direction a plurality of times and dividing the approximation of the first geometry in a second direction perpendicular to the first direction a plurality of times. A second geometry is analyzed to determine if it fulfills a first filter condition with respect to any of the tiles defined in the approximation of the first geometry. If the second geometry fulfills the first filter condition with respect to any of the tiles defined in the first geometry carrying out a mathematical comparison of the first geometry and the second geometry.
    Type: Grant
    Filed: May 10, 2004
    Date of Patent: May 15, 2007
    Assignee: Oracle International Corporation
    Inventors: Ravi Kanth V. Kothuri, Daniel Geringer, Siva Kumar Ravada, Daniel Abugov
  • Patent number: 7185023
    Abstract: A method for determining relationships among data representing regions on a surface of a body. The method includes identifying a center of a first geometry. A minimum distance is identified from the center to a boundary of the first geometry. A first circle is defined on the surface of the body having the minimum distance as its radius and the center of the first geometry as its center. The first circle is compared with a second geometry to determine if the second geometry fulfills a first filter condition with respect to the first geometry.
    Type: Grant
    Filed: March 27, 2003
    Date of Patent: February 27, 2007
    Assignee: Oracle International Corporation
    Inventor: Ravi Kanth V. Kothuri
  • Patent number: 7181467
    Abstract: A method for locating neighboring data geometries of a query geometry. A minimum bounding rectangle of the query geometry is determined. A minimum bounding rectangle of each data geometry is determined. Candidate data geometries are identified by determining if a distance between the minimum bounding rectangle of the query geometry and the data geometry is less than a threshold distance. A distance between the query geometry and the candidate data geometry is mathematically calculated when a number of candidate data geometries equals a threshold number or when no more data geometries remain.
    Type: Grant
    Filed: March 27, 2003
    Date of Patent: February 20, 2007
    Assignee: Oracle International Corporation
    Inventor: Ravi Kanth V. Kothuri
  • Patent number: 7080065
    Abstract: To determine relationships among objects represented in a database at least one interior rectangle lying entirely within a first geometric shape is define. A minimum bounding area for the first geometry and a minimum bounding area for a second geometry are defined and compared with one another to determine if the second geometry fulfills a primary filter condition of an interaction between the first and second geometries. Based on the fulfillment of the primary condition by the second geometry, it is determined whether an intermediate filter condition of interaction between the first and second geometries is fulfilled by analyzing the distribution of the second geometry with respect to at least one interior rectangle within the first geometry. It is determined whether the second geometry fulfills a secondary filter condition by comparing the second geometry with the first geometry if the second geometry fulfills the primary filter condition.
    Type: Grant
    Filed: June 22, 2001
    Date of Patent: July 18, 2006
    Assignee: Oracle International Corporation
    Inventors: Ravi Kanth V. Kothuri, Siva Ravada, Daniel Geringer
  • Patent number: 6879980
    Abstract: A method for locating neighbor objects of a query object in a database. A query tile set is defined including a plurality of tiles that define an initial query radius that the query object is grouped within. Neighbor objects are located within the initial query radius. A number of neighbor objects within the initial query radius is determined. The query radius is expanded beyond the initial query radius by defining an expanded query tile set beyond the query tile set if the number of neighbor objects is less than a target number. Neighbor objects are located within the expanded query radius. It is determined whether a number of neighbor objects within the expanded radius corresponds to a target number. The query radius is expanded and neighbor objects located within the expanded radius until the number of neighbor objects equals or exceeds the target number.
    Type: Grant
    Filed: June 29, 2001
    Date of Patent: April 12, 2005
    Assignee: Oracle International Corporation
    Inventors: Ravi Kanth V. Kothuri, Siva Ravada, Jayant Sharma
  • Publication number: 20040230554
    Abstract: A method and software for bulk insertion of data into a spatial or other multidimensional-keyed index are described that includes partially reorganizing the selected portions of the index while inserting data in bulk. In one implementation using an R-Tree, whenever new data are inserted into the entries of a node, potentially overlapping entries of a node can be treated as a big cluster node and reorganized to reduce the overlap of bounding boxes among entries in the big cluster node.
    Type: Application
    Filed: August 19, 2003
    Publication date: November 18, 2004
    Inventors: Ning An, Ravi Kanth V. Kothuri, Siva Kumar Ravada