Patents by Inventor Ravi Kanth V. Kothuri

Ravi Kanth V. Kothuri has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20210196188
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second sensor to determine a current activity of the user, and a third sensor to determine an environment of the user. The example system also establishes a priority schedule based on the emotional response, the current activity, and the environment. The system also correlates, based on the priority schedule, an advertisement with at least one of the emotional response, activity, or the environment. In addition, the example system presents the advertisement based on the priority schedule and the correlation of the advertisement with the at least one of the activity, the environment, or the emotional response.
    Type: Application
    Filed: January 4, 2021
    Publication date: July 1, 2021
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Publication number: 20210065117
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: November 16, 2020
    Publication date: March 4, 2021
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 10881348
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second sensor to determine a current activity of the user, and a third sensor to determine an environment of the user. The example system also establishes a priority schedule based on the emotional response, the current activity, and the environment. The system also correlates, based on the priority schedule, an advertisement with at least one of the emotional response, activity, or the environment. In addition, the example system presents the advertisement based on the priority schedule and the correlation of the advertisement with the at least one of the activity, the environment, or the emotional response.
    Type: Grant
    Filed: January 6, 2017
    Date of Patent: January 5, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Patent number: 10839350
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Grant
    Filed: January 31, 2019
    Date of Patent: November 17, 2020
    Assignee: The Nielsen Company (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Publication number: 20190164130
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: January 31, 2019
    Publication date: May 30, 2019
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 10198713
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Grant
    Filed: May 5, 2016
    Date of Patent: February 5, 2019
    Assignee: The Nielsen Company (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Publication number: 20170112431
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second sensor to determine a current activity of the user, and a third sensor to determine an environment of the user. The example system also establishes a priority schedule based on the emotional response, the current activity, and the environment. The system also correlates, based on the priority schedule, an advertisement with at least one of the emotional response, activity, or the environment. In addition, the example system presents the advertisement based on the priority schedule and the correlation of the advertisement with the at least one of the activity, the environment, or the emotional response.
    Type: Application
    Filed: January 6, 2017
    Publication date: April 27, 2017
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Patent number: 9569986
    Abstract: A system and method for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto. The system and method of the invention is capable of monitoring stress levels and well-being and may be implemented using a cloud-based infrastructure for remote monitoring.
    Type: Grant
    Filed: February 27, 2013
    Date of Patent: February 14, 2017
    Assignee: The Nielsen Company (US), LLC
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Patent number: 9514436
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Grant
    Filed: March 29, 2010
    Date of Patent: December 6, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 9451303
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to content in targeted demographics and locations by way of remote monitoring. Stimuli may be based on location, target demographics, and combinations thereof.
    Type: Grant
    Filed: February 27, 2013
    Date of Patent: September 20, 2016
    Assignee: The Nielsen Company (US), LLC
    Inventors: Ravi Kanth V. Kothuri, Carl Marci, Brian Levine
  • Publication number: 20160255384
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: May 5, 2016
    Publication date: September 1, 2016
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Patent number: 9292858
    Abstract: The present invention relates to biologically and behaviorally based systems and methods for measuring audience response to a target stimulus. The systems and methods are deployable in multiple locations and may display stimuli based on location, target demographics, and combinations thereof.
    Type: Grant
    Filed: February 27, 2012
    Date of Patent: March 22, 2016
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Geoff Gill
  • Publication number: 20130318546
    Abstract: Systems and methods for measuring biologically and behaviorally based responses to content in targeted demographics and locations by way of remote monitoring. Stimuli may be based on location, target demographics, and combinations thereof.
    Type: Application
    Filed: February 27, 2013
    Publication date: November 28, 2013
    Applicant: Innerscope Research, Inc.
    Inventors: Ravi Kanth V. Kothuri, Carl Marci, Brian Levine
  • Publication number: 20130280682
    Abstract: A system and method for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto. The system and method of the invention is capable of monitoring stress levels and well-being and may be implemented using a cloud-based infrastructure for remote monitoring.
    Type: Application
    Filed: February 27, 2013
    Publication date: October 24, 2013
    Inventors: Brian Levine, Carl Marci, Ravi Kanth V. Kothuri
  • Publication number: 20130226464
    Abstract: The present invention relates to biologically and behaviorally based systems and methods for measuring audience response to a target stimulus. The systems and methods are deployable in multiple locations and may display stimuli based on location, target demographics, and combinations thereof.
    Type: Application
    Filed: February 27, 2012
    Publication date: August 29, 2013
    Applicant: Innerscope Research, Inc.
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V. Kothuri, Geoff Gill
  • Publication number: 20100211439
    Abstract: The present invention is directed to a method and system for predicting the behavior of an audience based on the biologically based responses of the audience to a presentation that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience to the presentation. In particular, the invention is directed to a method and system for predicting whether an audience is likely to view a presentation in its entirety. In addition, the present invention may be used to determine the point at which an audience is likely to change their attention to an alternative sensory stimulating experience including fast forwarding through recorded content, changing the channel or leaving the room when viewing live content, or otherwise redirecting their engagement from the sensory stimulating experience.
    Type: Application
    Filed: March 29, 2010
    Publication date: August 19, 2010
    Applicant: Innerscope Research, LLC
    Inventors: Carl D. Marci, Brian Levine, Ravi Kanth V Kothuri, Caleb J. Siefert
  • Publication number: 20100004977
    Abstract: The present invention is directed to a method and system for measuring the biometric (physically, behaviorally, biologically and self-report based) responses of an audience to a presentation or interactive experience that provides a sensory stimulating experience and determining a measure of the level and pattern of engagement of that audience and impact of the presentation or interactive experience. In particular, the invention is directed to a method and system for measuring one or more biometrically based responses of one or more persons being exposed to the presentation in order to determine the moment-to-moment pattern or event based pattern and overall level of engagement. The method and system can include eye tracking to determine areas of the presentation that correspond to high and low levels of biometric responses suggesting high and low levels of visual impact.
    Type: Application
    Filed: April 19, 2009
    Publication date: January 7, 2010
    Applicant: INNERSCOPE RESEARCH LLC
    Inventors: Carl Marci, Brian Levine, Ravi Kanth V Kothuri
  • Patent number: 7239989
    Abstract: A method for determining a with-distance relationship between a first geometry object and a second geometry object. The method includes defining an exterior approximation of the first geometry and the second geometry. A distance between the exterior approximations is computed. The computed distance is compared with a first predetermined distance to determine whether the second geometry satisfies a first filter condition with respect to the first geometry.
    Type: Grant
    Filed: July 18, 2003
    Date of Patent: July 3, 2007
    Assignee: Oracle International Corporation
    Inventor: Ravi Kanth V. Kothuri
  • Patent number: 7219108
    Abstract: Determining relationships among objects represented in a database includes defining a plurality of tiles in the approximation of the first geometry by dividing the approximation of the first geometry in a first direction a plurality of times and dividing the approximation of the first geometry in a second direction perpendicular to the first direction a plurality of times. A second geometry is analyzed to determine if it fulfills a first filter condition with respect to any of the tiles defined in the approximation of the first geometry. If the second geometry fulfills the first filter condition with respect to any of the tiles defined in the first geometry carrying out a mathematical comparison of the first geometry and the second geometry.
    Type: Grant
    Filed: May 10, 2004
    Date of Patent: May 15, 2007
    Assignee: Oracle International Corporation
    Inventors: Ravi Kanth V. Kothuri, Daniel Geringer, Siva Kumar Ravada, Daniel Abugov
  • Patent number: 7185023
    Abstract: A method for determining relationships among data representing regions on a surface of a body. The method includes identifying a center of a first geometry. A minimum distance is identified from the center to a boundary of the first geometry. A first circle is defined on the surface of the body having the minimum distance as its radius and the center of the first geometry as its center. The first circle is compared with a second geometry to determine if the second geometry fulfills a first filter condition with respect to the first geometry.
    Type: Grant
    Filed: March 27, 2003
    Date of Patent: February 27, 2007
    Assignee: Oracle International Corporation
    Inventor: Ravi Kanth V. Kothuri