Abstract: Systems, methods, and computer-readable media provide for the creation of a template-based targeted marketing presentation. According to various embodiments described herein, a sales representative utilizes a workstation to request a marketing presentation for a certain category of customer within a particular market. A presentation engine retrieves applicable up-to-date data corresponding to the customer category and market from a database and uses the data to make one or more Return On Investment (ROI) calculations. One or more presentation templates include data insertion locations. The one or more ROI calculations and other retrieved data is used to populate the data insertion locations of a selected presentation template. Once populated, the resulting marketing presentation is customized with targeted data and statistics for presenting to the customer.

Abstract: A software module referred to as a content manager is provided for loading and maintaining a variety of data and associated metadata in a computer database. The data may be loaded in the form of individual documents that support business preparation or sales presentations where only one copy of each document is stored in the database. The metadata may be loaded in the form of attributes of the documents. A table of users may also be loaded in the database including a geographic or business division for each user. A role is assigned to the user, thereby granting access privileges to certain views of the database. An online user interface software module is also provided for remote access to the documents. Searches may be conducted by a variety of attributes. Documents may be associated into visual presentations or multiple presentations merged into one presentation. Three types of presentations private, shared, and global are supported.

Abstract: A software module referred to as a content manager is provided for loading and maintaining a variety of data and associated metadata in a computer database. The data may be loaded in the form of individual documents that support business preparation or sales presentations where only one copy of each document is stored in the database. The metadata may be loaded in the form of attributes of the documents. A table of users may also be loaded in the database including a geographic or business division for each user. A role is assigned to the user, thereby granting access privileges to certain views of the database. An online user interface software module is also provided for remote access to the documents. Searches may be conducted by a variety of attributes. Documents may be associated into visual presentations or multiple presentations merged into one presentation. Three types of presentations private, shared, and global are supported.