Patents by Inventor Stephen Denis Kirkby
Stephen Denis Kirkby has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 10891632Abstract: Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.Type: GrantFiled: November 7, 2017Date of Patent: January 12, 2021Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Peter Kellett, Matthew Figg, Jarred Holman
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Patent number: 10417318Abstract: A content modification system includes a treatment controller which may be hosted at a web server. The treatment controller receives a request for content from a user. One example of a request is an HTTP request for a web page. The treatment controller determines a representation of the requested content and receives a modification instruction for modifying the requested content. The treatment controller is operable to modify the representation according to the instructions and render the representation to a predetermined format for delivery to the user.Type: GrantFiled: November 22, 2016Date of Patent: September 17, 2019Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Claudio Natoli, Peter Kellett, Ronald Van Ryswyk, Stephanus Mark Van Schalkwyk
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Patent number: 10332042Abstract: A method and system optimizes investments for each marketing channel of a multichannel marketing campaign. Past optimal investments are compared to current sales or profits for each marketing channel, and a new optimal investment is estimated for each marketing channel, which may be used as a marketing budget. A marketing dashboard is used to determine the new optimal investments for the marketing channels, and the new optimal investments are stored in a marketing database.Type: GrantFiled: February 17, 2010Date of Patent: June 25, 2019Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Matthew Symons, Anatoly Roytman, Stephen Denis Kirkby, Andris Umblijs, Janmesh Srivastava, Michael J Williams
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Patent number: 10296961Abstract: A hybrid recommendation system uses offline testing and online testing to generate and optimize recommendation functions. The functions generate recommendations which may be presented online for product purchases. Indices are created from the recommendations. Lookups may be performed on the indices to select recommendations for a particular user. The selected recommendations may be filtered before presenting to the user.Type: GrantFiled: December 13, 2016Date of Patent: May 21, 2019Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Theam Yong Chew, Christos Boukis, Georgios Passalis
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Patent number: 10282746Abstract: A campaign management system may include a data collection subsystem to collect and store data from different sources that may be related to different marketing channels. The system may also include a map generation subsystem to generate a marketing campaign map that includes a visual representation of performance of the marketing channels. A performance metric adjustment factor may be determined for one or more performance metrics to determine an actual value performance metric for each metric. The actual value performance metrics may be aggregated and compared to benchmarks to generate a visual representation of the entire campaign performance across the marketing channels.Type: GrantFiled: March 15, 2013Date of Patent: May 7, 2019Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, David Walter Skinner, Robert Lawrence, Warren Hutchinson
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Patent number: 10073919Abstract: A method of validating results of a host search engine (50), the method including the steps of scanning all data objects deliverable via a web interface with a scanning engine (25) and executing a matching engine (35) to generate a report set containing content missed by the host search engine (50).Type: GrantFiled: April 10, 2008Date of Patent: September 11, 2018Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Peter Kellett
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Publication number: 20180060882Abstract: Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.Type: ApplicationFiled: November 7, 2017Publication date: March 1, 2018Applicant: Accenture Global Services LimitedInventors: Stephen Denis KIRKBY, Peter Kellett, Matthew Figg, Jarred Holman
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Patent number: 9842339Abstract: Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.Type: GrantFiled: February 15, 2013Date of Patent: December 12, 2017Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Peter Kellett, Matthew Figg, Jarred Holman
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Publication number: 20170124628Abstract: A hybrid recommendation system uses offline testing and online testing to generate and optimize recommendation functions. The functions generate recommendations which may be presented online for product purchases. Indices are created from the recommendations. Lookups may be performed on the indices to select recommendations for a particular user. The selected recommendations may be filtered before presenting to the user.Type: ApplicationFiled: December 13, 2016Publication date: May 4, 2017Applicant: Accenture Global Services LimitedInventors: Stephen Denis KIRKBY, Theam Yong CHEW, Christos BOUKIS, Georgios PASSALIS
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Publication number: 20170075871Abstract: A content modification system includes a treatment controller which may be hosted at a web server. The treatment controller receives a request for content from a user. One example of a request is an HTTP request for a web page. The treatment controller determines a representation of the requested content and receives a modification instruction for modifying the requested content. The treatment controller is operable to modify the representation according to the instructions and render the representation to a predetermined format for delivery to the user.Type: ApplicationFiled: November 22, 2016Publication date: March 16, 2017Applicant: Accenture Global Services LimitedInventors: Stephen Denis KIRKBY, Claudio Natoli, Peter Kellett, Ronald Van Ryswyk, Stephanus Mark Van Schalkwyk
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Patent number: 9558285Abstract: A content modification system includes a treatment controller which may be hosted at a web server. The treatment controller receives a request for content from a user. One example of a request is an HTTP request for a web page. The treatment controller determines a representation of the requested content and receives a modification instruction for modifying the requested content. The treatment controller is operable to modify the representation according to the instructions and render the representation to a predetermined format for delivery to the user.Type: GrantFiled: August 31, 2011Date of Patent: January 31, 2017Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Claudio Natoli, Peter Kellett, Ronald Van Ryswyk, Stephanus Mark Van Schalkwyk
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Patent number: 9524522Abstract: A hybrid recommendation system uses offline testing and online testing to generate and optimize recommendation functions. The functions generate recommendations which may be presented online for product purchases. Indices are created from the recommendations. Lookups may be performed on the indices to select recommendations for a particular user. The selected recommendations may be filtered before presenting to the user.Type: GrantFiled: March 8, 2013Date of Patent: December 20, 2016Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Theam Yong Chew, Christos Boukis, Georgios Passalis
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Patent number: 9514240Abstract: A system to optimize a website for a search of a topic includes a processor, a memory, and instructions to cause the processor to receive at least one term related to the topic, and to receive web objects pertaining to the website to be optimized. The system is to calculate at least one metric pertaining to the at least one term and the web objects.Type: GrantFiled: March 7, 2013Date of Patent: December 6, 2016Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Alexandre Perry Kamel, Stephen Denis Kirkby, Peter Kellett, Hikaru Phillips, Amelia Jones, Kurt Vander Bogart, Judy A. Koonce
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Patent number: 9449326Abstract: A web site accelerator system includes a web asset migrator storing web assets in a data repository according to categories specified in a predetermined schema. The system also includes a web asset configurer matching rules stored in the data repository with attributes associated with an online user. The rules each specify a condition and a web asset stored in the data repository to provide to the online visitor if the condition is satisfied. The system also includes a rules optimizer modifying the rules based on captured online behavior.Type: GrantFiled: April 16, 2010Date of Patent: September 20, 2016Assignee: ACCENTURE GLOBAL SERVICES LIMITEDInventors: Stephen Denis Kirkby, Matthew Symons
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Publication number: 20140067597Abstract: A hybrid recommendation system uses offline testing and online testing to generate and optimize recommendation functions. The functions generate recommendations which may be presented online for product purchases. Indices are created from the recommendations. Lookups may be performed on the indices to select recommendations for a particular user. The selected recommendations may be filtered before presenting to the user.Type: ApplicationFiled: March 8, 2013Publication date: March 6, 2014Inventors: Stephen Denis Kirkby, Theam Yong Chew, Christos Boukis, Georgios Passalis
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Patent number: 8583703Abstract: A content asset manager (CAM) system manages content to be developed. CAM includes a data repository storing static assets and page assets operable to be used in a web site developed in a code editing system. A web service interfaces the CAM system with the code editing system and provides the code editing system with access to at least some of the static assets stored in the data repository. A slot database includes a plurality of independent slots, and a slot stores data to be used for the web site at runtime. A content manager retrieves the code for the web site from the data repository and stores the code for the web site in the slot for the web site in the slot database. The web site may be deployed using data in the slot.Type: GrantFiled: August 31, 2011Date of Patent: November 12, 2013Assignee: Accenture Global Services LimitedInventors: Stephen Denis Kirkby, Thaddaeus J. Parker, Brian C. Vokoun, Gregory W. Inks, David Walter Maclean Skinner
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Patent number: 8453059Abstract: A web traffic visualization system includes a generation module configured to generate a web map. The web map includes web objects and links connecting the web objects, where the web objects are for a web site. The web traffic visualization system also includes an acceptance module configured to assign a unique ID to a visitor of the web site and receive a visitor action performed by the visitor on a web object in the web site tagged with the unique ID. The web traffic visualization system is further configured to include a visualization module configured to generate and display the visitor action on the web map in response to receiving the visitor action tagged with the unique ID.Type: GrantFiled: August 10, 2010Date of Patent: May 28, 2013Assignee: Accenture Global Services LimitedInventors: Stephen Denis Kirkby, Peter Kellett
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Patent number: 8396857Abstract: A system is configured to modify a website to optimize the website for an organic search of a topic. The system includes a data management module configured to receive search terms for the topic, receive related terms to the search terms for the topic, and receive website input data. The system also includes a scanning module configured to scan and index web pages and web objects in the website and identify a subset of web pages and web objects associated with the search terms and the related terms. The system also includes an optimizing module configured to process the subset of web pages and web objects from the website by prioritizing the subset of web pages and web objects or measuring a metric with respect to the subset of web pages and web objects. The search terms and related terms are deployed into the subset of web pages and web objects on the website based on the processing.Type: GrantFiled: August 10, 2010Date of Patent: March 12, 2013Assignee: Accenture Global Services LimitedInventors: Alexandre Perry Kamel, Stephen Denis Kirkby, Peter Kellett, Hikaru Phillips, Amelia Jones, Kurt Vander Bogart, Judy A. Koonce
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Patent number: 8386314Abstract: Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.Type: GrantFiled: March 3, 2009Date of Patent: February 26, 2013Assignee: Accenture Global Services LimitedInventors: Stephen Denis Kirkby, Peter Kellet, Matthew Figg, Jarred Holman
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Publication number: 20120173961Abstract: A content modification system includes a treatment controller which may be hosted at a web server. The treatment controller receives a request for content from a user. One example of a request is an HTTP request for a web page. The treatment controller determines a representation of the requested content and receives a modification instruction for modifying the requested content. The treatment controller is operable to modify the representation according to the instructions and render the representation to a predetermined format for delivery to the user.Type: ApplicationFiled: August 31, 2011Publication date: July 5, 2012Applicant: Accenture Global Services LimitedInventors: Stephen Denis Kirkby, Claudio Natoli, Peter Kellett, Ronald Van Ryswyk, Stephanus Mark Van Schalkwyk