Abstract: Provided is a content recommendation method. The content recommendation method includes: receiving, by a user terminal, text information from a user through a text input window of a chatting room, outputting, by the user terminal, a first content set including at least a part of contents related to keyword information to be mapped to the text information, outputting, by the user terminal, a first preview content for a first content included in the first content set, receiving, by the user terminal, an interaction from the user, and in response to the interaction, outputting, by the user terminal, a second preview content for a second content to replace the first preview content, wherein the second content is a content related to the keyword information.

Abstract: Provided are a method and server for providing a content list. The method and server for providing a content list includes: providing source content to a chat room, receiving a request for providing a content list related to the source content from a first terminal of a first member; providing at least one of a first content list including at least one keyword-related content selected from among the entire contents stored in the server based on a keyword of the source content and a second content list including at least one group-related content belonging to the same group as a group of the source content among the entire contents, receiving information on selection content selected by the first member among the contents included in the at least one content list, from the first terminal, and providing the selection content to the chat room.