Abstract: A container positioning apparatus as may be used in a labeller is adapted to serve a variety of containers having different configurations. The apparatus comprises a container receptacle on which containers are placed and a support which is located below the receptacle. The container receptacle is supported by a spring so as to be elevatable with respect to the support. The support carries a plurality of pins which are resiliently urged upward. The pins are disposed in a manner to conform the configuration of containers to be positioned, and extend through pin openings formed in the container receptacle. When containers are placed on the container receptacle, which is then depressed, those pins which are located directly below the containers will be depressed together with the container receptacle, whereby those pins which surround the containers and projecting above the container receptacle are effective to position the containers.