Abstract: A power cord securing device is installed within a housing of an electrical appliance for securing a power cord. The power cord securing device includes a rotatable plate having a first part for being wound by the power cord, and a resilience element having a first terminal and a second terminal respectively connected to a second part and a third part of the rotatable plate. When the power cord is stretched, the rotatable plate is forced to rotate in a first direction and allow the resilience element to result in an counterforce, and when the counterforce is relieved, the rotatable plate rotates in a second direction opposite to the first direction.