Abstract: Laundry treatment composition comprising a substituted cellulose having a degree of substitution, DS, of from 0.01 to 0.99 and a specific degree of blockiness, DB, such that either DS+DB is of at least 1 or DB+2DS?DS2 is of at least 1.20, and a laundry adjunct ingredient.

Abstract: Disclosed is a pouch having at least one sealed compartment containing a first composition. At least one wall of the at least one sealed compartment is made from a water-soluble film having any suitable thickness. The water-soluble film comprises PVOH polymer such that when the film has a thickness of about 76 microns the film is characterized by a Dissolution Index of about 620 to about 920, or of about 665 to about 920, or about 710 to about 920; and a Stress Index of about 145 to about 626, or about 155 to about 480, or about 165 to about 325.

Abstract: According to the present invention there is provided a pearlescent liquid treatment composition suitable for use in laundering fabrics comprising a fabric care benefit agent selected from the group consisting of fabric softening agent, color protection, pill reduction, anti-abrasion, anti-wrinkle agents and mixtures thereof and a pearlescent agent, said pearlescent agent having D0.99 volume particle size of less than 50 ?m.

Abstract: According to the present invention there is provided a pearlescent liquid treatment composition suitable for use as a laundry or hard surface cleaning composition comprising a rheology modifier providing a pouring viscosity at 20 sec?1 of from 50 to 700 cps, a viscosity at constant low stress of 0.1 Pa which is at least 300 cps, preferably 500 cps and a pearlescent agent, said pearlescent agent having D0.99 volume particle size of less than 60 ?m.

Abstract: A particle for use in a detergent composition. The particle can have a coating layer having a binder selected from the group consisting of surfactant, surfactant precursor, film-forming polymer, film forming inorganic salt, and mixtures thereof. The particle can have a core being at least partially coated by the coating layer. The particle can have a hueing dye.

Abstract: A particle having a hueing dye and C8-C20 fatty acid soap.