Abstract: A storage and display rack for supporting and displaying large substantially cylindrical objects, such as five gallon plastic water bottles. The storage and display rack is fabricated from one or more shelves, supported by a plurality of tubular legs. Where the storage and display rack includes more than one shelf, a plurality of tubular legs is employed to vertically separate and support successive levels of shelves. Each shelf is provided with one or more inclined slots for receiving a bottle. Each slot is provided with a back wall, having an inner resiliently support back wall member, and a plurality of ribs for raising the bottle above the bottom web of the slot. The resiliently supported back wall member is fabricated for resistance to fatigue failure. The ribs are provided to permit insertion and removal of the bottle(s) with reduced friction.