Patents Assigned to Activ8Now, LLC
  • Method for determining effectiveness of display of objects in advertising images
    Patent number: 8429005
    Abstract: Interactive electronic representations of advertising images published in visual media sources enable data about interest in an object or objects appearing in the advertising images to be collected. From comparing against aggregated data from interactions with interactive electronic representations, the effectiveness of displaying an object, such as representing a product or service, in a particular advertising image can be relatively measured.
    Type: Grant
    Filed: June 11, 2003
    Date of Patent: April 23, 2013
    Assignee: Activ8Now, LLC
    Inventors: Peeter Todd Mannik, Stephen Andrew Hyser, Kristopher Derek Hutchinson, Garland Todd Headrick, James Edwin Harris, III