Abstract: A necktie display holder and the blank therefor is formed which makes it possible to display an individual necktie in more striking fashion to a customer, particularly if the tie is in knotted state. Such a blank has a rear part which is separated by a fold line from a front part. A hanger which is held on the base is stamped out from the rear part. Two arms which protrude laterally from the front part and can be folded towards each other and connected to each other are provided in order to hold the necktie fast. The front part and the rear part are of similar shape. The front part has a triangular cutout so that the necktie and particularly the knot when the tie is knotted are visible. The two arms are provided with complementary incisions so that they can be interconnected to hold the display holder together.