Abstract: A crinkle embossed surface on a flexible sheet goods substrate is created by means of applying an actinic radiation curable coating which is essentially solvent-free and comprises at least two photopolymerizable ethylenically unsaturated groups per molecule to the flexible sheet substrate. The coating is fully reacted and has developed essentially all of its physical properties upon exposure to actinic radiation in the temperature range of 180.degree. to 250.degree. F. for between five seconds and one minute time period resulting in a product having a clear, durable wearlayer, with stain resistant properties; scratch and scuff resistance as well as wear properties which are superior and having a uniform crinkled surface texture.