Patents Assigned to BrandActif Ltd.
-
Publication number: 20240104605Abstract: A system and method for digital marketing over a IP digital data steam system allows content to be provided to a user. The system may use an app (that may be a PWA) to permit the user to indicate an interest in a piece of content or an advertisement and receive supplemental content.Type: ApplicationFiled: December 11, 2023Publication date: March 28, 2024Applicant: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Patent number: 11922464Abstract: A system and method facilitate digital marketing for sponsors of live television broadcasts. The system allows a user, using an application on a computing device while a piece of sponsored content is being broadcast, to express an interest in the broadcast piece of sponsored content and the interest of the user is communicated to a backend system that selects an endpoint destination associated with the broadcast piece of sponsored content wherein the endpoint destination is a pointer to further digital information about the broadcast piece of sponsored content. The system and method may periodically change the selected endpoint destination based on an event in the sponsored piece of content.Type: GrantFiled: February 27, 2023Date of Patent: March 5, 2024Assignee: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Publication number: 20240029115Abstract: A method and system for digital marketing and the provision of digital content allows a user to express, using an application executed on a computing device while a piece of content is being broadcast using an analog or digital signal by an analog or digital radio or television station system, an interest in the broadcast piece of content that is communicated to a backend system. The backend system selects an end point destination that is a pointer to further digital information associated with the broadcast piece of content and communicates the end point destination for the broadcast piece of content to the user who can access the digital information.Type: ApplicationFiled: October 3, 2023Publication date: January 25, 2024Applicant: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Publication number: 20220327577Abstract: A method and system for digital marketing and the provision of digital content allows a user to express, using an application executed on a computing device while a piece of content is being broadcast using an analog or digital signal by an analog or digital radio or television station system, an interest in the broadcast piece of content that is communicated to a backend system. The backend system selects an end point destination that is a pointer to further digital information associated with the broadcast piece of content and communicates the end point destination for the broadcast piece of content to the user who can access the digital information.Type: ApplicationFiled: June 27, 2022Publication date: October 13, 2022Applicant: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Publication number: 20220277352Abstract: A system and method facilitate digital marketing for sponsors of live television broadcasts. The system allows a user, using an application on a computing device while a piece of sponsored content is being broadcast, to express an interest in the broadcast piece of sponsored content and the interest of the user is communicated to a backend system that selects an endpoint destination associated with the broadcast piece of sponsored content wherein the endpoint destination is a pointer to further digital information about the broadcast piece of sponsored content. The system and method may periodically change the selected endpoint destination based on an event in the sponsored piece of content.Type: ApplicationFiled: May 18, 2022Publication date: September 1, 2022Applicant: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Patent number: 11301906Abstract: A system and method facilitate digital marketing for media including analog radio. The system allows a user, using an application on a computing device while a piece of content is being broadcast, to express an interest in the broadcast piece of content and the interest of the user is communicated to a backend system. The backend system selects an end point destination associated with the broadcast piece of content wherein the end point destination is a pointer to further digital information about the broadcast piece of content and the user can access the further digital information about the broadcast piece of content using the computing device. In an embodiment, the system and method may be used for analog or digital radio broadcasts.Type: GrantFiled: November 13, 2020Date of Patent: April 12, 2022Assignee: BRANDACTIF LTD.Inventor: Peter Gerard Lancaster
-
Publication number: 20210398564Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.Type: ApplicationFiled: July 19, 2021Publication date: December 23, 2021Applicant: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Publication number: 20210342891Abstract: A system and method for digital marketing over a IP digital data steam system allows content to be provided to a user. The system may used an app (that may be a PWA) to permit the user to indicate an interest in a piece of content or an advertisement and receive supplemental content.Type: ApplicationFiled: July 19, 2021Publication date: November 4, 2021Applicant: BRANDACTIF LTD.Inventor: Peter Gerard LANCASTER
-
Publication number: 20210279773Abstract: A system and method facilitate digital marketing for media including analog radio. The system allows a user, using an application on a computing device while a piece of content is being broadcast, to express an interest in the broadcast piece of content and the interest of the user is communicated to a backend system. The backend system selects an end point destination associated with the broadcast piece of content wherein the end point destination is a pointer to further digital information about the broadcast piece of content and the user can access the further digital information about the broadcast piece of content using the computing device. In an embodiment, the system and method may be used for analog or digital radio broadcasts.Type: ApplicationFiled: November 13, 2020Publication date: September 9, 2021Applicant: BRANDACTIF LTD.Inventor: Peter Gerard LANCASTER
-
Patent number: 11069379Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.Type: GrantFiled: December 5, 2019Date of Patent: July 20, 2021Assignee: BRANDACTIF LTD.Inventor: Peter Lancaster
-
Patent number: 10504556Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.Type: GrantFiled: September 1, 2017Date of Patent: December 10, 2019Assignee: BrandActif Ltd.Inventor: Peter Lancaster