Patents Assigned to BrandActif Ltd.
  • Publication number: 20240104605
    Abstract: A system and method for digital marketing over a IP digital data steam system allows content to be provided to a user. The system may use an app (that may be a PWA) to permit the user to indicate an interest in a piece of content or an advertisement and receive supplemental content.
    Type: Application
    Filed: December 11, 2023
    Publication date: March 28, 2024
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Patent number: 11922464
    Abstract: A system and method facilitate digital marketing for sponsors of live television broadcasts. The system allows a user, using an application on a computing device while a piece of sponsored content is being broadcast, to express an interest in the broadcast piece of sponsored content and the interest of the user is communicated to a backend system that selects an endpoint destination associated with the broadcast piece of sponsored content wherein the endpoint destination is a pointer to further digital information about the broadcast piece of sponsored content. The system and method may periodically change the selected endpoint destination based on an event in the sponsored piece of content.
    Type: Grant
    Filed: February 27, 2023
    Date of Patent: March 5, 2024
    Assignee: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Publication number: 20240029115
    Abstract: A method and system for digital marketing and the provision of digital content allows a user to express, using an application executed on a computing device while a piece of content is being broadcast using an analog or digital signal by an analog or digital radio or television station system, an interest in the broadcast piece of content that is communicated to a backend system. The backend system selects an end point destination that is a pointer to further digital information associated with the broadcast piece of content and communicates the end point destination for the broadcast piece of content to the user who can access the digital information.
    Type: Application
    Filed: October 3, 2023
    Publication date: January 25, 2024
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Publication number: 20220327577
    Abstract: A method and system for digital marketing and the provision of digital content allows a user to express, using an application executed on a computing device while a piece of content is being broadcast using an analog or digital signal by an analog or digital radio or television station system, an interest in the broadcast piece of content that is communicated to a backend system. The backend system selects an end point destination that is a pointer to further digital information associated with the broadcast piece of content and communicates the end point destination for the broadcast piece of content to the user who can access the digital information.
    Type: Application
    Filed: June 27, 2022
    Publication date: October 13, 2022
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Publication number: 20220277352
    Abstract: A system and method facilitate digital marketing for sponsors of live television broadcasts. The system allows a user, using an application on a computing device while a piece of sponsored content is being broadcast, to express an interest in the broadcast piece of sponsored content and the interest of the user is communicated to a backend system that selects an endpoint destination associated with the broadcast piece of sponsored content wherein the endpoint destination is a pointer to further digital information about the broadcast piece of sponsored content. The system and method may periodically change the selected endpoint destination based on an event in the sponsored piece of content.
    Type: Application
    Filed: May 18, 2022
    Publication date: September 1, 2022
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Patent number: 11301906
    Abstract: A system and method facilitate digital marketing for media including analog radio. The system allows a user, using an application on a computing device while a piece of content is being broadcast, to express an interest in the broadcast piece of content and the interest of the user is communicated to a backend system. The backend system selects an end point destination associated with the broadcast piece of content wherein the end point destination is a pointer to further digital information about the broadcast piece of content and the user can access the further digital information about the broadcast piece of content using the computing device. In an embodiment, the system and method may be used for analog or digital radio broadcasts.
    Type: Grant
    Filed: November 13, 2020
    Date of Patent: April 12, 2022
    Assignee: BRANDACTIF LTD.
    Inventor: Peter Gerard Lancaster
  • Publication number: 20210398564
    Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.
    Type: Application
    Filed: July 19, 2021
    Publication date: December 23, 2021
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Publication number: 20210342891
    Abstract: A system and method for digital marketing over a IP digital data steam system allows content to be provided to a user. The system may used an app (that may be a PWA) to permit the user to indicate an interest in a piece of content or an advertisement and receive supplemental content.
    Type: Application
    Filed: July 19, 2021
    Publication date: November 4, 2021
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Gerard LANCASTER
  • Publication number: 20210279773
    Abstract: A system and method facilitate digital marketing for media including analog radio. The system allows a user, using an application on a computing device while a piece of content is being broadcast, to express an interest in the broadcast piece of content and the interest of the user is communicated to a backend system. The backend system selects an end point destination associated with the broadcast piece of content wherein the end point destination is a pointer to further digital information about the broadcast piece of content and the user can access the further digital information about the broadcast piece of content using the computing device. In an embodiment, the system and method may be used for analog or digital radio broadcasts.
    Type: Application
    Filed: November 13, 2020
    Publication date: September 9, 2021
    Applicant: BRANDACTIF LTD.
    Inventor: Peter Gerard LANCASTER
  • Patent number: 11069379
    Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.
    Type: Grant
    Filed: December 5, 2019
    Date of Patent: July 20, 2021
    Assignee: BRANDACTIF LTD.
    Inventor: Peter Lancaster
  • Patent number: 10504556
    Abstract: A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.
    Type: Grant
    Filed: September 1, 2017
    Date of Patent: December 10, 2019
    Assignee: BrandActif Ltd.
    Inventor: Peter Lancaster