Abstract: An advertiser-sponsored telephony system includes an automatic sales transaction option, whereby a telephony user may automatically purchase an advertised product without disconnecting from the advertiser-sponsored telephony system. After hearing a promotional message for an advertised product in the advertiser-sponsored telephony system, a telephony user is presented with an option to submit an instruction to automatically place a purchase order for the product. The advertiser-sponsored telephony system verifies the telephony user's identity and confirms that an account which has been pre-registered by the telephony user has sufficient funds to cover the price of the purchase order. If these criteria are satisfied, then the purchase order is processed and the caller continues with his or her telephone call.

Abstract: A telecommunications system is for delivering promotional messages to subscribed calling parties. In one configuration, the system includes an association processor for comparing preset targeting criteria of each promotional message with profile data of each subscribed calling party to obtain data associating each of the promotional messages with at least one subscribed calling party. In addition, a message queue having a plurality of electronic queues is provided, each of the electronic queues assigned to at least one subscribed calling party and storing the data associating each of the promotional messages with at least one subscribed calling party. A call processor operates off-line of the association processor and accesses an electronic queue assigned to a calling party and delivers to the calling party a promotional message according the data contained in the accessed electronic queue. In a preferred configuration, multiple queue types are provided having differing targeting precisions.