Abstract: An advertisement system comprises a visible cover for a merchandise-carrying container of a vehicle, the cover being shaped and/or decorated in association with the merchandise to be contained therein and/or with the advertisement provided on the cover. The cover can include a shell adapted to be mounted to the container of the vehicle. The cover is typically removably mounted to the container. Also, the advertisement system can be embodied in a merchandise-carrying container for a vehicle, the container being shaped and/or decorated in association with the merchandise to be contained therein and/or with the advertisement provided on the container. Furthermore, wraps may be applied on the container with images being provided on the wrap to provide various 3D or 3D-type advertisement effects.