Abstract: The communication system has service providers arranged to receive service requests. In order to obtain a user friendly solution the system further has a service gateway that has a data storage configured to route a received service request to one of the service providers based on information included in the service request, a personal communication proxy that has a memory, a receiver for receiving a service request over a short-range radio system, and a processor identifying a service provider selected by the subscriber for the service in question, and for sending the service request to the identified service provider, and at least one subscriber apparatus for transmitting a service request.