Abstract: A carrier (10, 40, 60) is disclosed which has a device (22) that can be an audio device to deliver a message when the carrier is opened, or warn of the presence of an object in the carrier. The message delivered can be informational or an advertisement. The device (22) can deliver a visual message as by lighting LEDs, presenting a scrolling message or projection. The message can be an audio/visual message. A message, such as an advertisement, can be molded into the carrier itself.