Abstract: A method, apparatus, and program product are provided for transmitting media objects from a mobile device to a server. A DeviceSide component is executed on the mobile device that does not require user intervention. A new media object is detected by the DeviceSide component. The new media object is processed by the DeviceSide component and automatically transmitted to the server. A ServerSide component on the server is configured to receive the media object automatically detected and transmitted by the DeviceSide component on the mobile device. The received media object is processed, and a notification of the received media object is transmitted to the mobile device.