Abstract: The subject disclosure pertains to systems and methods for viewing and purchasing hair extensions via a mobile application. A user can upload a photograph to a mobile device or server using the mobile application. The image of a selected hairstyle can be displayed on the mobile device display overlaying the photograph image in a mobile app interface. The user can add hair extensions associated with the selected hairstyle to a virtual shopping cart. The user can go directly from the user interface displaying the photograph and hairstyle to the virtual shopping cart to purchase the hair extensions. Users can also search for and purchase hair care products. The user can also search for stylists who can put in the hair extensions.