Abstract: An article-structure comprises a bag that can be folded into a substantially flat configuration, and bound in a conventional manner into a magazine. The bag includes reinforcing element for maintaining the structural integrity of the bag when the bag is removed from the magazine and deployed. The reinforcing element includes a second attachment side, which may be constructed of conventional cardboard. The second attachment side that reinforces the bag forms a detachable portion of an attachment bound into the magazine in a conventional manner. The bag may contain printed material or graphical material on at least one outer surface. Handle elements may be provided in the bag to facilitate carrying by a user when the bag is in the deployed state.

Abstract: A pair of handles for a shopping bag, each handle having a base and a bail molded of one-piece plastic construction, are disclosed. The opposite ends of the bail are integrally connected to the base in a manner so as to impart an aesthetically pleasing, generally flat appearance to the bag in the regions overlying the bail ends. The bail has a twisted hand grip portion having a smooth lower surface free of sharp edges to facilitate carrying the bag.