Abstract: A video authoring system has an authoring computing device that generates a visual synchronization layout, via a graphical user interface without user-based inputting of computer executable code, for a video with a time duration and for content to be added to the video at one or more time-based positions within the video. The video authoring system also has a processor, in operable communication with the authoring computing device, that sends data associated with the visual synchronization layout to a remote server that automatically generates a manifest based on the data associated with the visual synchronization layout. The manifest is computer executable code that is executed by a media player at a computing device so that the media player plays the video in synchronization with the content.

Abstract: A system is provided. The system includes a content database that stores content synchronization data received from a graphical user interface. The content synchronization data has a location of media, a set of content, a content start time, and a content end time. The content start time is a time in the media at which play of the content is to start. The content end time is a time in the media at which the play of the content is to end.

Abstract: A rule input to generate a rule is received. The rule provides an action for an event. A content experience engine generates the rule for a set of content. The content experience engine receives an interaction input based upon the set of content from the content experience configuration. The content experience engine generates an enhanced set of content based upon the rule and the interaction input.

Abstract: A computing device receives a plurality of media files. Further, the computing device associates an item with a media file from the plurality of media files according to an association. The item is displayed during display of the media file. The association has a predetermined playback time during playback of the media file at which item data is displayed in addition to the display of the media file. In addition, the computing device generates a hierarchical logic model for media playback. The hierarchical logic model organizes the plurality of media files for playback into a hierarchy according to a predetermined set of conditions. A set of code is provided to a media player for media playback based upon the logic model and the association between the item and the media file.