Abstract: A system and method for combining the delivery of advertising with weather predictions that are limited in geo-graphical area and time, and hence which are much more precise but also more time sensitive than regular weather forecasts. The present invention is preferably implemented with “nowcasting”.
Abstract: A method for providing a mobile user with updated weather nowcasts comprises: receiving a request from a user, the request being associated with a location, and for a period such as about an hour sending the user regular meteorological information regarding the location. The user may be a mobile telephone user and the location may be determined from the location of the mobile telephone.