Abstract: An e-commerce system, comprising an endorsement engine and interface software coupled to the endorsement engine and adapted to interact with one or more content sources connected over a network and adapted to enable subscriptions from users using a protocol, is disclosed. In an embodiment, the interface software enables an endorsing user to browse the content sources and select a content item, to enter code associated with the selected content element, to view product information, to select a product for endorsement, and to enter code associated with the selected product. Upon retrieval of content by a viewing user who previously subscribed to the content source using the protocol, at least one of the content-specific code and the product-specific code is also provided to the viewing user via the protocol.

Abstract: An e-commerce system, comprising an endorsement engine, a first interface software coupled to the endorsement engine and adapted to interact with one or more content sources connected over a network and adapted to enable subscriptions from users using a protocol, and a second interface software coupled to the endorsement engine and adapted to interact with one or more merchants to receive information about products, is disclosed. In an embodiment, the first interface software enables an endorsing user to browse the content sources and select a content item, to enter code associated with the selected content element, to view product information provided by merchants, to select a product for endorsement, and to enter code associated with the selected product. Upon retrieval of content by a viewing user who previously subscribed to the content source using the protocol, at least one of the content-specific code and the product-specific code is also provided to the viewing user via the protocol.

Abstract: An e-commerce system, comprising a master console software application executing on a first network-connected server and accessible to a plurality of external systems used by merchants, a shopping cart software application executing on a second network-connected server and coupled to the first server, and interface software executing on the second server for interacting with content associated with a first user is disclosed, wherein a merchant interacts with the master console software application to load information about a product available for promotion and sale by the first user, the master console software application makes that information available to the shopping cart software application, and the interface software provides information and code related to the specific product to the content, the code compatible with the content, and upon the code being activated in the content by a second user, the second user is connected to the shopping cart software application, and is thereby enabled to buy the p