Abstract: In the present invention, a lens driving device has appropriate offset for miniaturization, excellent linearity of driving current versus displacement, and good displacement sensitivity. A casing holding a yoke with at least one permanent magnet mounted on an inner circumference thereof is connected with a lens holder having a driving coil installed on an outer sidewall thereof between an upper spring member and a lower spring member. When the driving coil is not powered, the lens holder props against the casing at a side opposite to an imaged object. When the lens holder props against the casing, the position of the driving coil along Z axis causing a magnitude of driving magnetic field intersecting with the driving coil is 50%˜90% of a maximum value of the driving magnetic field intersecting with the driving coil while the lens holder moves toward the imaged object.