Abstract: An umbrella frame provides a stable and enduring support for an umbrella canopy while also allowing canopies of varying shapes and sizes to be mounted thereto. The umbrella frame includes a pair of hub members mounted about a pole member wherein each hub member has a plurality of slots formed in its outer perimeter. Ribs and struts are pivotally secured to the hub members using hub connectors which are removably secured to the hub slots so as to allow the size and shape of the attached canopy to be readily varied. The struts are also pivotally secured to the ribs by a collar member which helps prevent damage to the overlying canopy. The umbrella frame is rotatable about its axis in both the extended and retracted positions.