Abstract: A system and method for feature switching in software applications. A feature switching action (FSA) is received and at least one user device is identified based on the received FSA. At least one feature switching instruction (FSI) is generated based on the received FSA and the FSI is sent to at least one of the identified user devices. A feature switching instruction response (FSIR) is received from each user device that received a FSI and a feature switching action response (FSAR) is generated based on the received FSIRs.

Abstract: Techniques of the disclosure are directed to sending and receiving messages that allow for content providers to interact with potential recipients and customers. An information distribution system may receive a first message from a content provider via a first client device that includes targeted content, such as a string of characters, an image, a video, and/or some other form of media. The targeted content may also include tags, such as hashtags, which identify or otherwise associate a particular topic with the user-generated content. Further, the targeted content may include a selectable graphical user interface element that a user reading the content may interact with on a second client device. If the user selects the selectable graphical user interface element, the information distribution system may generate a custom message that may be sent on behalf of the user, which may also include a tag, such as a hashtag.

Abstract: Systems (e.g. data centers) having composable infrastructure, in which computing devices (e.g., servers) access disk drives organized into storage groups over a network or other communications mechanism, devices for implementing such systems, methods for configuring and operating such systems, and a computer readable medium which stores (in non-transitory fashion) code for performing any embodiment of the inventive method or steps thereof. Typically, the storage groups are determined such that the drives in each storage group have at least one coupled failure mechanism, and the drives are allocated to servers (and typically also, data items are placed in the servers) in accordance with storage group membership of the drives. In some embodiments, data from a server is stored in redundant fashion on at least two of the drives, e.g., in accordance a RAID technique.

Abstract: Techniques of the disclosure are directed to a computing device creating and outputting, for display at client devices accessing a social media platform, targeted content. The computing device may receive candidate messages composed by users of a group of client devices, where the candidate messages each include a reference to the requisite product, brand, or market. If a candidate message has a determined interest score that satisfies a threshold interest score, the computing device includes the candidate message into a group of brand messages. The computing device may then send the targeted message to be output for display at another group of client devices, where the targeted message includes both an original portion and a carousel portion. The carousel portion includes a group of transitional windows, where each transitional window includes one of the brand messages from the group of brand messages.

Abstract: A system and method for feature switching in software applications. A feature switching action (FSA) is received and at least one user device is identified based on the received FSA. At least one feature switching instruction (FSI) is generated based on the received FSA and the FSI is sent to at least one of the identified user devices. A feature switching instruction response (FSIR) is received from each user device that received a FSI and a feature switching action response (FSAR) is generated based on the received FSIRs.

Abstract: In general, embodiments of the invention relate to servicing fill request using ad networks and demand-side partners.

Abstract: A technique for tracking conversion of an online offer includes tracking online and/or offline transactions. A customer accepts an offer provided by a merchant and submits his or her account information so that he or she may receive a reward for satisfying criteria associated with the offer. Transactions of the merchant are then monitored at the payment processor level to determine whether the customer satisfies the purchase criteria. Therefore, online and offline conversion can both be tracked. Further, the merchant is able to determine the overall effectiveness of advertising campaigns by analyzing the number of offers that are both accepted and satisfied.

Abstract: Embodiments are provided for balancing storage resources in a distributed database. According to certain aspects, various hardware components may facilitate a three-stage technique including a node balancer technique, a shard balancer technique, and a replica balancer technique. The node balancer technique may create a set of pods from a set of nodes residing across a set of storage racks. The shard balancer technique may redistribute, among the set of pods, a portion of a set of shards assigned to respective pods of the set of pods. The replica balancer technique may, for each pod, distribute the set of replicas so that the replicas reside across the storage racks of that pod.

Abstract: An apparatus and method for synchronising advertisements published on a group communications network with advertisements in a broadcast, the apparatus comprising: a receiver for receiving broadcast data; a communications interface in communication with a group communications network; a broadcast data content extractor adapted to derive, search terms and advert data from the received broadcast data, the advert data relating to an advert received in the broadcast data, wherein on receipt of a query by a user of the group communications network, the query comprising one or more of the search terms, the communications interface publishes a group communication comprising at least a portion of the advert data on the group communications network.

Abstract: A computing system including a first and a second application. The first application includes a first local software development kit (SDK) platform instance, and the first local SDK platform instance includes a first non-core SDK module instance, an application discovery module, and an inter-application communication module. The second application includes a second local SDK platform instance. The first non-core SDK module instance is configured to is a request to the application discovery module. Upon receipt of the request, the discovery module is configured to determine that the second local SDK platform instance includes a second non-core SDK module instance that is configured to service the request. The first local SDK platform instance, based on the determination, is configured to generate a deep link associated with the second application based on data collected by the first local SDK platform instance and provide the deep link to the first non-core SDK module.

Abstract: A method and system for media selection and sharing is disclosed. According to one embodiment, media content is received from a media source and is stored in a buffer for a first time period. A second time period within the first time period is determined for creating a media clip from the media content stored in the buffer. A media clip is generated as determined by the second time period. A user provides an input, and the user's input is associated with the media clip to take one or more effects on the media clip. The media clip enhanced with the one more effects is transmitted over a network to share with other users.

Abstract: A system for real-time search, including: a set of partitions, each including a set of segments, each segment corresponding to a time slice of messages posted to the messaging platform, and a real-time search engine configured to receive a search term in parallel with other partitions in the set of partitions, and search at least one of the set of segments in reverse chronological order of the corresponding time slice to identify document identifiers of messages containing the search term; and a search fanout module configured to: receive a search query including the search term; send the search term to each of the set of partitions for parallel searching; and return, in response to the search query, at least one of the identified document identifiers of messages containing the search term.

Abstract: A method and system generates a model of a geographic area for use in identifying locations of the geographic area. A set of variably sized tiles is defined for each of a set of overlapping geometries in the geographic area. Each of the variably sized tiles is defined by a geohash, where the size of the tile is dependent on a granularity of the geohash. A geocode trie structure representing the variably sized tiles can be constructed and used to map one or more provided location coordinates to at least one of the geometries represented by the tiles.

Abstract: A system and a method are disclosed for recommending electronic messages in a message sharing system. Users can post messages to the message sharing system. These messages from posting users are received by the system and sent to receiving users that have subscribed to the posting users. The receiving users interact with the messages in various ways, such as by sharing the messages with other users. Interaction information is received for each of the electronic messages. The interaction information includes an indication of the number of interactions with the electronic message by receiving users. A score is determined for each electronic message based on the interaction information. Electronic messages are selected for being recommended to a user or a group of users based on the scores. The recommendations are then sent to the users, enabling users to better focus their attention on messages that are likely to be interesting.