Patents by Inventor Aitan Y. Weinberg

Aitan Y. Weinberg has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20140032334
    Abstract: A computer-implemented method includes receiving a computer-implemented model to process parameters of a content delivery campaign and a bid price for delivery of content in content delivery slots. The price to be paid is based on a losing bid. Processing the parameters and bid price determines an estimated price to be paid for the delivery of content and a metric describing an estimated result of the content delivery campaign. The method also includes receiving parameters of the content delivery campaign and the price to be bid for delivery of content. The method also includes processing the model and the price to be bid to determine the estimated price to be paid and the metric describing the estimated result of the content delivery campaign. The method also includes providing information about the estimated price and the estimated result to a content provider to facilitate selection of a final bid price.
    Type: Application
    Filed: March 29, 2013
    Publication date: January 30, 2014
    Applicant: Google Inc.
    Inventors: Aitan Y. Weinberg, Oren Eli Zamir, Qing Xu, Anusha Sriraman, Eu-Jin Goh, Alok Aggarwal