Abstract: A display easel is provided having a base or first panel which includes a horizontal supporting tab and a vertical restraining tab spaced in vertical relation to the supporting tab. The horizontal supporting tab has a first hinge that enables movement of the supporting tab relative to the panel body, preferably to about 90 degrees, into a position for supporting the first panel. The vertical restraining tab has a second hinge which enables movement of the vertical restraining tab relative to the panel body, preferably between about 120 degrees and 160 degrees, to permit abutment of the vertical restraining tab to the horizontal supporting tab and to restrain movement of the horizontal supporting tab. By restraining movement of the horizontal supporting tab, the display easel is maintained in an upright position. A method of forming a display easel is also provided which enables the display easel to be rapidly and economically manufactured in large quantities, such as through the use of web press equipment.

Abstract: A display easel is provided having a base or first panel which includes a horizontal supporting tab and a vertical restraining tab spaced in vertical relation to the supporting tab. The horizontal supporting tab has a first hinge that enables movement of the supporting tab relative to the panel body, preferably to about 90 degrees, into a position for supporting the first panel. The vertical restraining tab has a second hinge which enables movement of the vertical restraining tab relative to the panel body, preferably between about 120 degrees and 160 degrees, to permit abutment of the vertical restraining tab to the horizontal supporting tab and to restrain movement of the horizontal supporting tab. By restraining movement of the horizontal supporting tab, the display easel is maintained in an upright position. A method of forming a display easel is also provided which enables the display easel to be rapidly and economically manufactured in large quantities, such as through the use of web press equipment.

Abstract: A mailing envelope assembly is disclosed. The assembly includes a sealed outer envelope. The assembly further includes an inner envelope contained within the outer envelope. The inner envelope has a flap, closed ends and an interior portion. The interior portion has an interior longitudinal length and an interior transverse width. The assembly still further includes a foldable insert that is contained and oriented within the outer envelope. The insert typically has a longitudinal length as contained in the outer envelope that is greater than the interior longitudinal length of the inner envelope. The longitudinal length of the insert as contained in the outer envelope is no greater than twice the interior transverse width of the inner envelope.

Abstract: A mailing envelope assembly is disclosed. The assembly includes a sealed outer envelope. The assembly further includes an inner envelope contained within the outer envelope. The inner envelope has a flap, closed ends and an interior portion. The interior portion has an interior longitudinal length and an interior transverse width. The assembly still further includes a foldable insert that is contained and oriented within the outer envelope. The insert typically has a longitudinal length as contained in the outer envelope that is greater than the interior longitudinal length of the inner envelope. The longitudinal length of the insert as contained in the outer envelope is no greater than twice the interior transverse width of the inner envelope.

Abstract: A booklet is provided which is easily formed in the in-line finishing process part of a web printing press operation having a plurality of sheets or layers, each sheet or layer having multiple removable portions positioned about a central portion used to attach the layers or sheets to one another. The removable portions of the booklet are particularly useful as coupons, advertising material or the like. The booklet may be attached to a newspaper, magazine, catalog or the like by extending the outer edge of one of the removable portions so such outer edge can be attached to the newspaper, magazine, or the like. The booklet may also be removable from the newspaper, magazine, catalog or the like by placing perforations between the attachable extension and the outer removable portion. Also provided is a method of making the inventive booklet.

Abstract: A method of making a booklet having a plurality of removable portions is provided. The method comprises conveying a plurality of webs, bringing the webs into registry and attaching the webs to one another along a central portion of the webs. The method includes forming two lines of weakening adjacent to the central portion which define a boundary between the central portion and outer removable portions such as coupons, advertising materials and the like. The lines of weakening facilitate the removal of the outer removable portions from the central portion. The method includes cutting the attached plurality of webs to form booklets.

Abstract: A booklet is provided which is easily formed in the in-line finishing process part of a web printing press operation having a plurality of sheets or layers, each sheet or layer having multiple removable portions positioned about a central portion used to attach the layers or sheets to one another. The removable portions of the booklet are particularly useful as coupons, advertising material or the like. The booklet may be attached to a newspaper, magazine, catalog or the like by extending the outer edge of one of the removable portions so such outer edge can be attached to the newspaper, magazine, or the like. The booklet may also be removable from the newspaper, magazine, catalog or the like by placing perforations between the attachable extension and the outer removable portion. Also provided is a method of making the inventive booklet.

Abstract: A method is disclosed for producing a perforated multiweb folded display product or insert having a width greater than the width of any single web forming a part thereof. The perforated multiweb product is also claimed. Gutterless joints are used to allow the display to lay flat when opened. Perforations allow the insert to be removably bound within a book or magazine. In some embodiments, displays having widths exceeding commercially available web widths are disclosed. In other embodiments, two or more webs are combined to yield web printed single or double magazine inserts or displays having an active viewing width in excess of 70 inches.

Abstract: A printed advertising device is formed by folding a sheet to form a wrapper. The wrapper may enclose a variety of enclosures such as product samples or order forms. The enclosures are retained within the advertising device by a novel arrangement that is required to be opened in steps requiring involvement and participation by a user and building anticipation. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular. insert or a stand-along circular.

Abstract: A printed advertising device is formed by folding a sheet to enclose a pop-up insert. The pop-up insert is a folded sheet that is initially retained within the advertising device by a novel arrangement, but "pops-up" when the advertising device is accessed to gain the attention of the person opening the device. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular.

Abstract: A multiple panel brochure includes an outside carrier sheet folded to provide three equal sized panels wherein a middle panel of the carrier sheet includes separate interior panels affixed thereto. The outside panels of the carrier sheet fold over the interior panels and one another. A method for manufacture of the brochure is disclosed utilizing a web printed on one or both sides and which is subsequently cut to form the panels that are then joined together.

Abstract: Disclosed herein is a stand-alone display device (100, 200) with one integral configuration capable of obtaining a flat configuration for efficient shipping and capable, without assembly, of achieving a deployed three-dimensional configuration. In the flat configuration, the display device (100, 200) is formed from two folded sheets adhesively secured or sandwiched between two unfolded sheets. To achieve the deployed configuration, the folded sheets are articulated (unfolded), resulting in folds in the previously unfolded sheets. In the deployed configuration, the display device is capable of supporting itself. The display device may be mass manufactured using printing press and inline finishing equipment, including plow folding stations, multiple glue application systems, a rotary cutter, and a delivery system.

Abstract: A printed advertising device is formed by folding a sheet to enclose a pop-up insert. The pop-up insert is a folded sheet that is initially retained within the advertising device by a novel arrangement, but "pops-up" when the advertising device is accessed to gain the attention of the person opening the device. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular.

Abstract: A printed advertising device is formed by folding a sheet to form a wrapper. The wrapper may enclose a variety of enclosures such as product samples or order forms. The enclosures are retained within the advertising device by a novel arrangement that is required to be opened in steps requiring involvement and participation by a user and building anticipation. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular.

Abstract: An integral, erectable display unit is movable between a flat position and an erected position. The display unit includes a first panel, having a display portion and a base, and five additional panels. The second panel is attached to the sixth panel to complete assembly of the display unit. In the flat position, the display portion is covered by the third and sixth panels on one side and the fourth and fifth panels on the other side. The display unit is placed in the erected position by passing the display portion through an aperture defined by the third and fourth panels.

Abstract: A perforated multiweb product in the form of a folded display product or insert has a width greater than the width of any single web forming a part thereof. Gutterless joints are used to allow the display to lay flat when opened. Perforations allow the insert to be removably bound within a book or magazine. In several embodiments, the displays have widths exceeding commercially available web widths. Alternatively, two or more webs are combined to yield web printed single or double magazine inserts or displays having an active viewing width in excess of seventy inches.

Abstract: A printed advertising device is formed by folding a sheet to enclose a pop-up insert. The pop-up insert is a folded sheet that is initially retained within the advertising device by a novel arrangement, but "pops-up" when the advertising device is accessed to gain the attention of the person opening the device. The advertising device is created by several manipulations of a web, such as folding and applying adhesive using web printing equipment. The advertising device may be a mailing device, a magazine insert or a stand-alone circular.

Abstract: A method is disclosed for producing a perforated multiweb folded display product or insert having a width greater than the width of any single web forming a part thereof. The perforated multiweb product is also claimed. Gutterless joints are used to allow the display to lay flat when opened. Perforations allow the insert to be removably bound within a book or magazine. In some embodiments, displays having widths exceeding commercially available web widths are disclosed. In other embodiments, two or more webs are combined to yield web printed single or double magazine inserts or displays having an active viewing width in excess of 70 inches.

Abstract: A method is disclosed for producing a perforated multiweb folded display product or insert having a width greater than the width of any single web forming a part thereof. The perforated multiweb product is also claimed. Gutterless joints are used to allow the display to lay flat when opened. Perforations allow the insert to be removably bound within a book or magazine. In some embodiments, displays having widths exceeding commercially available web widths are disclosed. In other embodiments, two or more webs are combined to yield web printed single or double magazine inserts or displays having an active viewing width in excess of 70 inches.