Abstract: A stand or supporting books, magazines, pamphlets or other reading material is disclosed herein having a blank provided with score lines defining fold or bending lines which when so folded or bent provides a rearwardly angled back member having triangular side pieces serving as braces with lateral base strips forming a stabilized bottom. The front or lower edge or back member includes a forwardly angled lip on which the book or other reading material rests and further includes a downwardly angled front support member engaging the support surface for stabilizing the lip. A rear brace member is selectively engaged between the base strips for rigidizing the construction.