Abstract: Various embodiments include facilitating video playback, based on an HTML iframe and a headless browser. To that end, in some embodiments, a method is performed at a first device, which may be referred to as a receiving device. The first device includes a processor, a non-transitory memory, and a communication interface. The communication interface enables commutation with a second device, which may be referred to as a sending device. The method includes receiving the HTML iframe from the second device. The HTML iframe may include a video tag, or the video tag may be nested in another HTML iframe. Moreover, the method includes playing a video stream that is identified by the video tag. Playing the video stream includes executing the HTML iframe via the headless browser to retrieve the video stream based on the video tag, and transmitting the video stream to a display device.

Abstract: Techniques for measuring cloud-based input latency are described herein. In accordance with various embodiments, a server including one or more processors and a non-transitory memory receives from a client an input event corresponding to a request for a TV user interface (UI). The server adds a tag to each of a set of screens corresponding to the TV UI and records event data corresponding to the input event prior to rendering the set of screens into a set of rendered frames. The server additionally decodes the tag in the set of rendered frames to generate metadata that associate the event data with the set of rendered frames prior to encoding the set of rendered frames into a set of encoded frames. The server also transmits to the client the set of encoded frames and the metadata.

Abstract: Systems and methods for selection of advertisement segments are disclosed. A system may comprise at least one processor configured to receive a playback request from a playback unit; receive user information associated with a user; evaluate, using the user information, a user advertisement metric associated with a preference of the user for a particular type of advertisement; select an advertisement segment based on the user advertisement metric; and send the selected advertisement segment to the playback unit, where the user advertisement metric is based at least in part on whether the user skips advertisements associated with the particular type of advertisement in a forward or backward direction.

Abstract: A multimedia content selection system includes at least one processor executing instructions for performing operations. The operations include receiving a playback request from a playback unit, including a content identifier, providing, to the playback unit, a manifest with at least a set of content segment identifiers based on the content identifier, each content segment identifier identifying a content segment associated with a content stream, receiving a content stream request comprising one of the content segment identifiers, and selecting a segment for playback from the content segment associated with the received content segment identifier, determined using a set of content selection rules.

Abstract: A multimedia content selection system includes at least one processor executing instructions for performing operations. The operations include receiving a playback request from a playback unit, including a content identifier, providing, to the playback unit, a manifest with at least a set of content segment identifiers based on the content identifier, each content segment identifier identifying a content segment associated with a content stream, receiving a content stream request comprising one of the content segment identifiers, and selecting a segment for playback from the content segment associated with the received content segment identifier, determined using a set of content selection rules.

Abstract: A multimedia content selection system includes at least one processor executing instructions for performing operations. The operations include receiving a playback request from a playback unit, including a content identifier, providing, to the playback unit, a manifest with at least a set of content segment identifiers based on the content identifier, each content segment identifier identifying a content segment associated with a content stream, receiving a content stream request comprising one of the content segment identifiers, and selecting a segment for playback from the content segment associated with the received content segment identifier, determined using a set of content selection rules.

Abstract: A multimedia content selection system includes at least one processor executing instructions for performing operations. The operations include receiving a playback request from a playback unit, including a content identifier, providing, to the playback unit, a manifest with at least a set of content segment identifiers based on the content identifier, each content segment identifier identifying a content segment associated with a content stream, receiving a content stream request comprising one of the content segment identifiers, and selecting a segment for playback from the content segment associated with the received content segment identifier, determined using a set of content selection rules.