Abstract: The jewelry display stand comprises a plurality of substantially vertical, rectangular side panels of equal height connected to each other at their vertical edges and mounted on and secured to a preferably circular flat bottom piece. One of the side panels may be a mirror panel, but at least one of the side panels is a display panel having a plurality of vertically oriented display arms extending perpendicularly therefrom parallel to the vertical edges of said display panel. Adjacent display arms contain opposing vertical slots running the length of the display arms. The slots are of such depth that rectangular jewelry display cards having earrings and the like attached thereto may be slidably mounted and held on the display panel. The jewelry display stand is also provided with a detachable decorative lid which can sit flush on and cover the top of the side panels and vertical slots to prevent theft of jewelry mounted on the display cards.