Abstract: A method and kit for conducting a silent or live auction or some combination thereof. The method includes identifying each potential bidder, auction item, and potential sales prices with a unique identification code that is machine readable using optical or electronic means. The codes are most preferably bar codes that may be read using a standard retail industry scanner. The codes are printed on adhesive labels for use by the bidders in placing bids on auction items. A bid may be placed on an item by affixing the appropriate labels to a bid sheet. Bid sheets may be prepared with item codes and descriptions.