Patents by Inventor Bob van Dijk

Bob van Dijk has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Display region allocation using category-based contextual techniques
    Patent number: 10430837
    Abstract: A computer-implemented system and method for category-based contextual advertisement generation and management are disclosed. The system in an example embodiment includes an advertisement processor to allocate a first display region for displaying a combination of variable revenue ads and fixed price ads, the variable revenue ads and the fixed price ads being category-based, sort the variable revenue ads based in part on a user entered variable revenue value, and sort the fixed price ads based on a rotation.
    Type: Grant
    Filed: September 6, 2016
    Date of Patent: October 1, 2019
    Assignee: PAYPAL, INC.
    Inventors: Bob van Dijk, Wouter Haak, Roelof Lettinga
  • DISPLAY REGION ALLOCATION USING CATEGORY-BASED CONTEXTUAL TECHNIQUES
    Publication number: 20160371743
    Abstract: A computer-implemented system and method for category-based contextual advertisement generation and management are disclosed. The system in an example embodiment includes an advertisement processor to allocate a first display region for displaying a combination of variable revenue ads and fixed price ads, the variable revenue ads and the fixed price ads being category-based, sort the variable revenue ads based in part on a user entered variable revenue value, and sort the fixed price ads based on a rotation.
    Type: Application
    Filed: September 6, 2016
    Publication date: December 22, 2016
    Inventors: Bob van Dijk, Wouter Haak, Roelof Lettinga
  • SYSTEM AND METHOD FOR CATEGORY-BASED CONTEXTUAL ADVERTISEMENT GENERATION AND MANAGEMENT
    Publication number: 20090177546
    Abstract: A computer-implemented system and method for category-based contextual advertisement generation and management are disclosed. The system in an example embodiment includes an advertisement processor to allocate a first display region for displaying a combination of variable revenue ads and fixed price ads, the variable revenue ads and the fixed price ads being category-based, sort the variable revenue ads based in part on a user entered variable revenue value, and sort the fixed price ads based on a rotation.
    Type: Application
    Filed: December 31, 2008
    Publication date: July 9, 2009
    Inventors: Bob van Dijk, Wouter Haak, Roelof Lettinga
  • SYSTEM AND METHOD FOR CATEGORY-BASED CONTEXTUAL ADVERTISEMENT GENERATION AND MANAGEMENT
    Publication number: 20090177531
    Abstract: A computer-implemented system and method for category-based contextual advertisement generation and management are disclosed. The system in an example embodiment includes an advertisement processor to allocate a first display region for displaying a combination of variable revenue ads and fixed price ads, the variable revenue ads and the fixed price ads being category-based, sort the variable revenue ads based in part on a user entered variable revenue value, and sort the fixed price ads based on a rotation.
    Type: Application
    Filed: December 31, 2008
    Publication date: July 9, 2009
    Inventors: Bob van Dijk, Wouter Haak, Roelof Lettinga
  • SYSTEM AND METHOD FOR CATEGORY-BASED CONTEXTUAL ADVERTISEMENT GENERATION AND MANAGEMENT
    Publication number: 20080040218
    Abstract: A computer-implemented system and method for category-based contextual advertisement generation and management are disclosed. The system in an example embodiment includes an advertisement processor to allocate a first display region for displaying a combination of variable revenue ads and fixed price ads, the variable revenue ads and the fixed price ads being category-based, sort the variable revenue ads based in part on a user entered variable revenue value, and sort the fixed price ads based on a rotation.
    Type: Application
    Filed: July 5, 2007
    Publication date: February 14, 2008
    Inventors: Bob van Dijk, Wouter Haak, Roelof Lettinga