Abstract: A liquid crystal writing device is erased by a stylus. The liquid crystal writing device includes a liquid crystal layer including cholesteric liquid crystal material. A user applies pressure to a flexible substrate that changes reflectivity of the cholesteric liquid crystal material to form images on the liquid crystal writing device. The liquid crystal layer is disposed between electrically conductive layers. Writing device terminals are electrically conductive and connected to the electrically conductive layers. The stylus includes stylus electronics adapted to apply an erase voltage or erase voltage waveform to the writing device terminals.

Abstract: A liquid crystal writing device is erased by a stylus. The liquid crystal writing device includes a liquid crystal layer including cholesteric liquid crystal material. A user applies pressure to a flexible substrate that changes reflectivity of the cholesteric liquid crystal material to form images on the liquid crystal writing device. The liquid crystal layer is disposed between electrically conductive layers. Writing device terminals are electrically conductive and connected to the electrically conductive layers. The stylus includes stylus electronics adapted to apply an erase voltage or erase voltage waveform to the writing device terminals.

Abstract: An apparatus and method to rotatably display a plurality of products having corresponding animation of the plurality of products via virtual tracking to enable user interaction with the plurality of products, such as selection of one or more of the plurality of products to gain more information about the one or more of the plurality of products and/or to compare one or more of the plurality of products with each other.