Abstract: A usage data analysis system, including an application server for accessing and processing usage data representing use of items, and serving an interface, including: selectable identifiers, associated with the items to select items for display as filtered items according to the selected identifier; and selectable views for presenting data associated with the filtered items, including at least one of: (i) demographic data associated with users of the items, (ii) numbers of users of the items, (iii) comparison data between the filtered items, (iv) geographic data associated with the location of the users, and (v) tag map data based on the filtered items having tags associated with the items, and presenting the relationship between the tagged items.