Abstract: Methods, systems, and apparatus for synchronizing interactive advertisements with linear advertisements, including: a traffic module configured to generate advertisement schedule information about slots for linear advertisements on channels; an automation module configured to detect cue messages in real-time media, each cue message indicating a respective start time and a respective index of a respective slot for respective linear advertisements, and to forward information about the cue messages; and an interactivity production module configured to receive the advertisement schedule information, the information about the cue messages, and information about interactive sequences, each interactive sequence to be synchronized with a respective spot for an associated linear advertisement, to generate an interactivity event for each respective interactive sequence, to calculate a start time for each respective interactivity event using information about a respective associated cue message, and to forward an activa

Abstract: Methods, systems, and apparatus for synchronizing interactive advertisements with linear advertisements, including: a traffic module configured to generate advertisement schedule information about slots for linear advertisements on channels; an automation module configured to detect cue messages in real-time media, each cue message indicating a respective start time and a respective index of a respective slot for respective linear advertisements, and to forward information about the cue messages; and an interactivity production module configured to receive the advertisement schedule information, the information about the cue messages, and information about interactive sequences, each interactive sequence to be synchronized with a respective spot for an associated linear advertisement, to generate an interactivity event for each respective interactive sequence, to calculate a start time for each respective interactivity event using information about a respective associated cue message, and to forward an activa

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Such applications may be transmitted via the broadcast network. Transmitted applications may be activated in receiver devices in response to receiving a signal from a real-time broadcast stream. Activation signals may be used to synchronize application activation with an event in a media program so downloaded applications may be activated in synchrony with broadcast programs. Interactive applications may be dynamically generated at run time. Multiple interactive applications may be generated from a same set of interactivity application data, each targeting different types of devices.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactive sequences may be created and transmitted over a broadcast network on short notice. Interactive sequences may be created on-demand, based on the context and content of a monitored real-time channel. Interactive sequences may be scheduled based on the content of a live broadcast program. Application data, resources and templates may be delivered to a mobile receiving device in-band, along with a broadcasted interactivity event.