Abstract: A cosmetic formulation with a swelling or volumizing effect, for use especially as a lipstick or other type of cosmetic, comprising:a) a sodium polyacrylate polymer that swells numerous times beyond its original volume upon contact with moisture or water;b) an emollient comprising cosmetically-acceptable oils, esters, liquid silicones and their mixtures within a range of 0.1-95 percent;c) a wax comprising carnauba wax, candelilla wax, ozocerite, ceresin, paraffin, synthetic wax, bees wax, montan wax and mixtures thereof within a range of 0.1-50 weight percent;d) an oil comprising castor oil, lanolin oil, synthetic oil, silicone oil and mixtures thereof within a range of 0.5-90 weight percent; ande) additional agents and adjuvants such as antioxidants, fats, fatty acid esters, lanolin, lanolin derivatives, dyes, pigments, perfume, protective agents, mica, talcum, silicon dioxide and synthetic resins that comprise a remaining portion of up to 100 weight percent.