Abstract: Apparatus and methods especially useful for the alignment of trailer hitch components by an unaided individual are described. In one embodiment, the apparatus includes a visual guide attached to the top of a mast which is mounted in an angularly adjustable mast mount on the winch strut of a trailer, and a target mounted on the rear of a towing vehicle, visible to the driver. The position of the visual guide is pre-adjusted so the visual guide strikes or nearly strikes the target on the towing vehicle when the trailer hitch components are aligned. The target and mast are then removed, or placed in a stowed position for towing. When alignment is again desired the target, mast and mast mount are returned to the pre-adjusted position, and the driver of the towing vehicle uses the pre-adjusted position of the visual guide to guide maneuvering of the towing vehicle to align the trailer hitch components.