Abstract: An in-line skate wheel and a applying indicia to a part thereof so that the indicia does not wear off before the wheel needs to be replaced. The skate wheel includes a hub having an internal bearing surface and an outer surface, a see-through tire formed about a portion of the hub and an element, such as a bladder, including indicia on an outer side thereof being positioned within the see-through tire. The method according to the present invention includes applying indicia to an element adapted to be located within a see-through material. The method comprises the steps of providing a bladder for locating within the see-through material and applying a first set of indicia on a first side surface of the bladder such that the indicia is visible when the bladder is viewed from a first side. The method also includes applying a second set of indicia on a second side surface of the bladder such that the second indicia set is visible when the bladder is viewed from the first side.