Abstract: A method and associated system of managing advertising spending in an advertising campaign for an online marketplace seller, including, under control of one or more processors configured with executable instructions, defining a sales goal; setting a daily advertising budget and a bid value for an advertising campaign of the product; executing the advertising campaign; automatically collecting sales data relating to the product on the online marketplace; executing a machine learning component of an adaptive machine learning platform to generate a machine learning component output, at least in part based on the sales data; generating, based at least in part on the machine learning component output of the machine learning component, one or more sales milestones for the product on the online marketplace; comparing the sales data to the one or more sales milestones; and adjusting the daily advertising budget or the bid value to meet the sales goal.

Abstract: A method and associated system of producing an advertising campaign of a product for an online marketplace seller including, under control of one or more processors configured with executable instructions, generating a single keyword advertising campaign of the product; collecting data on the single keyword; executing a machine learning component of an adaptive machine learning platform to generate a machine learning component output based at least in part on the data on the single keyword; generating a behavioral curve or table relating to an advertisement bid value and a cost per click value based at least in part on the machine learning component output; generating sales goal(s) of the product for the online marketplace seller on the online marketplace; generating an optimized advertisement bid value based at least in part on the sales goal(s) and the behavioral curve or table; and generating an optimized advertising campaign therefrom.

Abstract: A method and associated system of producing an advertising campaign of a product for an online marketplace seller including, under control of one or more processors configured with executable instructions, generating a single keyword advertising campaign of the product; collecting data on the single keyword; executing a machine learning component of an adaptive machine learning platform to generate a machine learning component output based at least in part on the data on the single keyword; generating a behavioral curve or table relating to an advertisement bid value and a cost per click value based at least in part on the machine learning component output; generating sales goal(s) of the product for the online marketplace seller on the online marketplace; generating an optimized advertisement bid value based at least in part on the sales goal(s) and the behavioral curve or table; and generating an optimized advertising campaign therefrom.

Abstract: A method, and associated system, for using a financial performance forecast relating to an online marketplace seller, including, under control of one or more processors configured with executable instructions, collecting historical data relating to activities of the online marketplace seller; executing a machine learning component of an adaptive machine learning platform to generate a machine learning component output, where the machine learning component output is generated at least in part based on the historical data; generating, based at least in part on the machine learning component output of the machine learning component, a financial performance forecast score; and making a recommendation to provide funding to the online marketplace seller, based at least in part on the financial performance forecast score.

Abstract: Disclosed herein is a system for efficient management of work flow through project management software. More specifically, the invention relates to novel task allocation processing based on available resources, characteristics of those resources, external event management, machine learning, and image processing ensuring efficient workflow by allowing resource capabilities to efficiently be utilized automatically.