Abstract: A system and methods for eventless ad delivery to a user of an Internet browser. The method includes receiving in the Internet browser a web page from a publisher, the web page including a script tag and ad delivery code, the script tag including ad delivery parameters. The script tag may be added to the web page by a browser ad extension. Upon the occurrence of a consumer event, the consumer event specified in the ad delivery parameters, the ad delivery code executing and creating a blank Internet browser window not readily viewable by a user of the Internet browser. According to the ad delivery parameters, one or more ads in windows in the Internet browser are created at specified times after the occurrence of the consumer event. According to this method, the consumer will be unaware of the publisher that caused the ad window and related ad to appear.

Abstract: Internet site access monitoring techniques are disclosed. A method may include receiving a search query and preparing a search response. The search response may include a trigger script and one or more advertiser links. The search response is provided to the user. User activation of an advertiser link may be recognized and advertiser link information and a unique identifier may be received. An advertiser web page may be provided to a user along with a hidden frame including a tracking script. A notification from the tracking script may be received whenever the user clicks on a link on the advertiser web page. The methods may be implemented in software and executed on one or more servers and/or other computing devices.

Abstract: Internet site access monitoring techniques are disclosed. A method may include receiving a search query and preparing a search response. The search response may include a trigger script and one or more advertiser links. The search response is provided to the user. User activation of an advertiser link may be recognized and advertiser link information and a unique identifier may be received. An advertiser web page may be provided to a user along with a hidden frame including a tracking script. A notification from the tracking script may be received whenever the user clicks on a link on the advertiser web page. The methods may be implemented in software and executed on one or more servers and/or other computing devices.