Patents by Inventor Dennis A. McLeod

Dennis A. McLeod has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 9972019
    Abstract: The present invention provides systems and methods for increasing 3rd party advertising on an interactive site, by assigning characteristics to portions of a website, and using those characteristics to personalize presentation of the website by according to personas of visitors. Persona characteristics can represent any distinguishing feature of interest, including for example, gender, marital status, occupation, interests, race, hobbies, business interests, religious interests, etc. In preferred embodiments a service company handles the creation and maintenance of visitors' personas. The company stores relevant information on the computers of users, and then cooperates with the website operator to access that stored information as needed. In a particularly preferred embodiment personalization can be used to assist in deciding what advertisements to display or not display on a website.
    Type: Grant
    Filed: September 26, 2007
    Date of Patent: May 15, 2018
    Inventors: Mark Ramsaier, Robert D. Fish, Patrick Dent, Dennis McLeod
  • Patent number: 7765704
    Abstract: A method of aligning a property for testing in a dynamometer cell is provided, including the steps of: mounting a laser travel car to each of four risers in a repositionable manner; mounting a laser to each of the laser travel cars in a repositionable manner; securing a dyno cart into a cart receiving station between the four risers; calibrating each of the lasers; preparing the dyno cart to receive the property; mounting the property to the dyno cart; orienting the various lasers based, at least in part, upon predetermined optimal alignment dimensions to thereby provide a set of target locations; orienting the property such that predetermined locations of the property align with the set of target locations to ensure appropriate property orientation during testing; and removing the dyno cart from the cart receiving station for delivery to the dynamometer cell.
    Type: Grant
    Filed: July 22, 2008
    Date of Patent: August 3, 2010
    Assignee: GM Global Technology Operations, Inc.
    Inventors: Michael R. Cline, Robert W. Regener, Dennis P. Klinkhamer, Clary L. Laffin, Dennis A. McLeod, Jayasri R. Chari
  • Publication number: 20100018300
    Abstract: A method of aligning a property for testing in a dynamometer cell is provided, including the steps of: mounting a laser travel car to each of four risers in a repositionable manner; mounting a laser to each of the laser travel cars in a repositionable manner; securing a dyno cart into a cart receiving station between the four risers; calibrating each of the lasers; preparing the dyno cart to receive the property; mounting the property to the dyno cart; orienting the various lasers based, at least in part, upon predetermined optimal alignment dimensions to thereby provide a set of target locations; orienting the property such that predetermined locations of the property align with the set of target locations to ensure appropriate property orientation during testing; and removing the dyno cart from the cart receiving station for delivery to the dynamometer cell.
    Type: Application
    Filed: July 22, 2008
    Publication date: January 28, 2010
    Applicant: GM GLOBAL TECHNOLOGY OPERATIONS, INC.
    Inventors: Michael R. Cline, Robert W. Regener, Dennis P. Klinkhamer, Clary L. Laffin, Dennis A. McLeod, Jayasri R. Chari
  • Publication number: 20080097849
    Abstract: The present invention provides systems and methods for increasing 3rd party advertising on an interactive site, by assigning characteristics to portions of a website, and using those characteristics to personalize presentation of the website by according to personas of visitors. Persona characteristics can represent any distinguishing feature of interest, including for example, gender, marital status, occupation, interests, race, hobbies, business interests, religious interests, etc. In preferred embodiments a service company handles the creation and maintenance of visitors' personas. The company stores relevant information on the computers of users, and then cooperates with the website operator to access that stored information as needed. In a particularly preferred embodiment personalization can be used to assist in deciding what advertisements to display or not display on a website.
    Type: Application
    Filed: September 26, 2007
    Publication date: April 24, 2008
    Inventors: Mark Ramsaier, Robert D. Fish, Patrick Dent, Dennis McLeod
  • Publication number: 20060020593
    Abstract: The present invention provides systems and methods in which user-created and user-selectable personas are used to enhance a search string for submission to a search engine. The persona information can also be used to filter or rank search results. A given user can combine multiple characteristics in various ways to produce different persona, and can choose among different as desired for a given search. Software to capture, maintain, store, and use persona information can be physically spread out across multiple computers operated by different companies, with a third party hosting the persona capturing interfaces.
    Type: Application
    Filed: June 23, 2005
    Publication date: January 26, 2006
    Inventors: Mark Ramsaier, Robert Fish, Patrick Dent, Dennis McLeod