Abstract: A method of creating a template data structure for a media effect involving a media data item to be presented during a presentation of the media effect is disclosed. The method comprises: defining a time stamp for an event of the template data structure, the time stamp comprising a relative time stamp component indicating a time span within the presentation of the media data item as a portion of a duration of the presentation, and an absolute time offset component indicating a time span independent from the duration of the presentation. A related method defines the processing of a media data item to be presented during a presentation, the related method using the above mentioned time stamps to determine a temporal position of an event to occur during the presentation. A corresponding template creator, a media data processor, and a computer readable medium are also disclosed.

Abstract: An apparatus for providing a sequence of video frames includes a video frame generator adapted to provide the video frames on the basis of the scene model. The video frame generator is adapted to identify within the scene model a scene model object having a predetermined object name or a predetermined object property, and to generate the sequence of video frames such that user-provided content is displayed on a surface of the identified scene model object or as a replacement for the identified scene model object. An apparatus for creating a menu structure of a video medium includes an apparatus for providing a sequence of video frames. The apparatus is adapted to generate the sequence of video frames being part of the menu structure on the basis of a scene model, on the basis of additional information, and on the basis of a menu structure-related characteristic.

Abstract: A method of creating a template data structure for a media effect involving a media data item to be presented during a presentation of the media effect is disclosed. The method comprises: defining a time stamp for an event of the template data structure, the time stamp comprising a relative time stamp component indicating a time span within the presentation of the media data item as a portion of a duration of the presentation, and an absolute time offset component indicating a time span independent from the duration of the presentation. A related method defines the processing of a media data item to be presented during a presentation, the related method using the above mentioned time stamps to determine a temporal position of an event to occur during the presentation. A corresponding template creator, a media data processor, and a computer readable medium are also disclosed.

Abstract: An apparatus for providing a sequence of video frames includes a video frame generator adapted to provide the video frames on the basis of the scene model. The video frame generator is adapted to identify within the scene model a scene model object having a predetermined object name or a predetermined object property, and to generate the sequence of video frames such that user-provided content is displayed on a surface of the identified scene model object or as a replacement for the identified scene model object. An apparatus for creating a menu structure of a video medium includes an apparatus for providing a sequence of video frames. The apparatus is adapted to generate the sequence of video frames being part of the menu structure on the basis of a scene model, on the basis of additional information, and on the basis of a menu structure-related characteristic.