Abstract: A newly developed indoor or outdoor display fixture used for hanging slogan, commercial signs or various decorations includes a conductive entity and an illumination unit. Various designs are utilized for the connection between the conductive entity and the illumination unit. The conductive entity includes a positive conductive body and a negative conductive body. The illumination unit includes a base and an illumination body, which contents display arrangements according to a predetermined pattern of words, alphabets or graphics. The contents of this display fixture can be easily and conveniently installed and removed. This is a highly useful and portable display system.